LATAM 4P Commercial Compute

LATAM 4P Commercial ComputeDescription -Job SummaryThe LATAM 4P Manager is responsible for defining, orchestrating, and executing the regional 4P strategy (Product, Price, Place, Promotion) to drive profitable growth, market share expansion, and competitive advantage across LATAM markets.This role acts as the “navigator” of the business, aligning global strategy with local market realities, ensuring that category, sales, marketing, and channel teams execute a cohesive and measurable go-to-market plan.Responsibilities1) 4P Strategy Definition & PlanningDefine LATAM 4P strategy aligned with:Global (WW) prioritiesRegional OGSM and business targetsBuild bi-annual (H1/H2) and full-year 4P plans across segments (SMB, Enterprise, Public)Translate strategy into:Segment-level plansProduct/category roadmapsIdentify growth opportunities (e.g., AI, Premium mix, SMB expansion)2) 4P Execution Leadership (Product, Price, Place, Promotion)🔹 ProductDefine portfolio strategy (Good/Better/Best, Premium focus, AI devices)Align product mix with:Market demandCompetitive positioningWork with WW teams to Ensure readiness of:SKUs, configurations, BOM alignment, launch readiness (from 4P/PLM cadence)🔹 PriceDrive pricing strategy and discipline:Special pricing, bid support, incentives Lead regional negotiations (e.g., CPU pricing, rebates, MDF)🔹 Place (Distribution & Coverage)Define route-to-market (RTM) strategy:Channel, CEP, HP Store, 3P marketplacesLead:Channel planningDistributor engagementTarget account coverage (enterprise, SMB, public)🔹 PromotionOwn end-to-end demand generation strategy:Campaigns, events, incentives, demo programsExecute 360° go-to-market campaigns with partners (Intel, AMD, NVIDIA, etc.)Manage:MDF allocationRetail activationABM campaigns3) Go-To-Market (GTM) DeploymentDeploy LATAM 4P plan to countries and stakeholdersEnable markets to build localized game plansLead:Sales enablement (battlecards, training, tools)Marketing alignmentEnsure execution across:Events, demos, campaigns, launches4) Performance Tracking & Business ManagementDefine and monitor 4P KPIs:Revenue, CM, Market Share, Mix, UnitsRun cadence management (weekly, monthly, quarterly reviews)Ensure all 4P actions are:MeasurableTrackableTied to business results5) Cross-Functional LeadershipAct as central orchestrator across:Category / ProductSales teamsMarketingFinanceAlliances (Intel, AMD, Nvidia)Channel partnersAlign:Global teams (WW 4P)Regional LATAM stakeholdersDrive decision-making and prioritization6) Competitive & Market IntelligenceLead:Win/Loss analysisCompetitive benchmarkingMarket intelligence roundtablesDefine strategies to:Defend against competitors (e.g., Lenovo)Move from price wars to value selling7) Programs, Incentives & Funding ManagementDesign and manage:Channel incentive programsInternal sales incentivesStrategic funding (MDF, STF, alliances)Oversee execution of:Regional programs (Arrow, Trinity, Amplify, etc.)Manage:Demo unitsSales assetsCampaign funding8) Sales Enablement & Capability BuildingDeliver:Training programs (Bootcamps, Tours, Partner enablement)Develop:Sales tools (battlecards, apps, playbooks)Support:Category and sales teams with insights and guidance9) Campaigns, Events & Customer EngagementLead execution of:Large-scale events (Amplify, LACF, tours, roadshows)Customer engagements (1:1, 1:few, ABM)Drive:Awareness → Consideration → Conversion funnelEducation & Experience Recommended• Four-year or Graduate Degree in Sales, Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.• Typically has 7-10 years of work experience, preferably in category management, P&L management, or a related field.English and Spanish proficiency is a must Preferred CertificationsNAKnowledge & Skills• Agile Methodology• Analytics• Business Development• Business Strategies• Business To Business• Customer Relationship Management• Data Analysis• Digital Marketing• Go-to-Market Strategy• Key Performance Indicators (KPIs)• Market Research• Marketing• Marketing Strategies• New Product Development• Product Management• Product Marketing• Product Strategy• Project Management• Thought Leadership• Value PropositionsCross-Org Skills• Effective Communication• Results Orientation• Learning Agility• Digital Fluency• Customer CentricityImpact & Scope• Impacts function and leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives.Complexity• Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors.Disclaimer• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.Job -SalesSchedule -Full timeShift -First Shift (Mexico)Travel -25%Relocation -NoEqual Opportunity Employer (EEO) - HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal"