Back to jobs New Principal Counsel, Privacy United States Apply Who We Are
Babylist is the leading platform for expecting and new families. More than 10 million people shop with Babylist every year, making it the go-to destination for seamless purchasing, guidance, and expert recommendations. As a modern, AI-forward tech company, Babylist has expanded from a universal registry into a full ecosystem — the Babylist Shop, Babylist Health, Babylist Money, NYC and LA showrooms, branded content, and more — generating $750M in revenue in 2025. Building the generational brand in baby, Babylist is reshaping the $235B kids and baby market and helping parents feel confident, connected, and cared for at every step.
Our Ways of Working
Babylist is remote-first with team members across the U.S. and Canada who move fast, think smart, and use AI as part of how they work every day — not as an experiment, as an expectation. We come together twice a year to build the relationships behind the work, and we hire people who are genuinely excited about what's possible and prove it through how they show up.
What the Role Is
Babylist is hiring a Senior In-house Privacy Attorney to own and lead our privacy legal program. Reporting to the Senior Principal Counsel, you'll be the primary legal owner across U.S. state privacy compliance, our ads stack, product-embedded privacy, and AI governance. This is a strategic role — you'll be a direct partner to Product, Engineering, Data, and our Ads business, not a support function.
Who You Are
12+ years of overall professional working experience, with at least 3 years at a reputable law firm and 5+ years in-house at a high-growth technology company directly advising senior leadership on privacy, data, and regulatory matters
Deep expertise in U.S. privacy laws, including CCPA/CPRA, and working familiarity with emerging state privacy health frameworks
Hands-on experience with adtech data flows — targeting, measurement, DSPs/SSPs, clean rooms, signal loss, and consent requirements in the programmatic ecosystem
Demonstrated experience building or scaling a privacy program — operationalizing policies, establishing privacy review workflows, managing data subject rights processes, and coordinating cross-functionally with Product, Engineering, and Security
Ability to build tools with AI that monitor, manage, and report on compliance
Strong business acumen — you translate legal and regulatory risk into clear, prioritized, actionable options aligned with company objectives; comfortable advising executives on tradeoffs
Exceptional communicator — equally fluent in technical and business contexts; comfortable engaging everyone from senior executives to engineers
Proven ability to lead initiatives, influence without authority, and operate with autonomy in a high-growth environment
Bachelor's degree and J.D. from an ABA-accredited law school (or foreign equivalent); active membership in good standing in a U.S. State Bar
You naturally reach for AI in your work — at Babylist, every team uses AI daily. You're already using it to move faster and improve your output, and you stay curious about what's coming next
How You Will Make An Impact
Own and evolve Babylist's privacy legal program — U.S. state privacy laws, adtech and data monetization, product-embedded privacy compliance, and AI governance
Build and maintain the legal review process for the product lifecycle (PRDs, experiments, launch reviews) to embed privacy-by-design from the start
Lead privacy compliance for our ads stack — data use agreements, signal measurement, identity resolution, and clean room arrangements with partners
Draft and negotiate DPAs, data sharing agreements, and consent framework documentation; build scalable templates and a maintained clause library
Partner with Engineering and Product on DSAR workflows, consent management, data mapping, and data minimization
Advise on sensitive and health-adjacent data categories arising from Babylist Health and related offerings
Monitor the U.S. privacy regulatory landscape; brief leadership and drive policy updates and training across GTM, Product, and Ops
Manage outside privacy counsel efficiently — own the engagement strategy, not just the relationship
About Compensation
We use a market-based approach to compensation. The starting salary range for this role is:
$229,412 to $275,311
Your starting salary will be based on your location, experience, and qualifications, with increases over time tied to performance, role growth, and internal pay equity.
Why You Will Love Working At Babylist
Our Culture
We work with focus and intention, then step away to recharge
We believe in exceptional management and invest in tools and opportunities to connect with colleagues
We build products that positively impact millions of people's lives
AI is intentionally embedded in how we work, create, and scale—supporting innovation and impact
Growth & Development
Competitive pay and meaningful opportunities for career advancement
We believe technology and data can solve hard problems
We're committed to career progression and performance-based advancement
Compensation & Benefits
Competitive salary with equity and bonus opportunities
Company-paid medical, dental, and vision insurance
Retirement savings plan with company matching and flexible spending accounts
Generous paid parental leave and PTO
Remote work stipend to set up your office
Perks for physical, mental, and emotional health, parenting, childcare, and financial planning
Important Notices
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Interview Integrity. AI is part of how we work at Babylist — we expect you to use it too. Your application and interviews should still reflect you and your own thinking. We'll tell you when AI is encouraged. Misrepresentation at any stage may result in removal from consideration for this and future roles.
Connections at Babylist. If you have a family member or close personal relationship with a current Babylist employee, please let your recruiter know. This helps us keep our process fair and transparent for everyone.
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