The Marketing Operations and Marketing Technology Intern collaborates closely with Corporate Marketing, Digital Marketing, Product Marketing, and Sales teams to bring products to market. You will maintain data integrity, perform analyses, and assist with automation functions and/or website optimization. This role offers hands-on experience in various aspects of marketing operations.What You'll DoMarketing Operations InternMaintain data integrity in Salesforce and MarketoAssist with campaign setup and execution across channelsSupport lead acquisition efforts and database managementPartner with Product Marketing to build audience segmentationsContribute to lifecycle and automation workflowsUse spreadsheet functions to normalize and reconcile account dataPerform analysis to measure marketing campaign effectivenessHelp maintain dashboards, reports, and campaign documentationProvide insights on engagement, conversion, and campaign performanceSupport A/B and multivariate testing to validate campaign qualityIdentify areas for optimization within campaign workflowsDocument processes, reporting standards, and system guidelinesMarketing TechnologyConduct AI research and prototyping to support emerging martech initiativesCreate and maintain martech documentation for tools and processesContribute to reporting and analytics to measure technology performance and usageSupport tool and process improvements to enhance marketing operationsAssist with quality assurance and testing of marketing systems and integrationsWhat You'll Need Minimum QualificationsCurrently enrolled in a degree-seeking program, preferably in marketing, marketing analytics, consumer behavior, or a related programPreferred QualificationsPossess excellent verbal, written, and interpersonal communication skillsBe self-motivated with strong propensity for action, results and continuous improvementWork successfully in a high-energy, fast-paced, rapidly changing environmentDemonstrate exceptional organizational skills with the ability to multi-task and manage multiple processes, programs, and procedures simultaneously under pressureExperience with reporting and analyticsFor Digital Marketing: Possess working knowledge of Drupal or other web content management systems (CMS); HTML experience; experience with CSS and BootstrapTravel Requirements & Working ConditionsMinimal travel Reliable internet access for any period of time working remotely, not in a Workiva officeSponsorship RequirementsMust be authorized to work in the United States and not require sponsorship now or in the futureWhen can you expect to hear back?We are committed to attending all career fairs and recruitment events before closing our positions. That means, this position might be open without updates for a few weeks to give us time to connect with all potential candidates before wrapping up the recruitment season. Check out our tentative timeline below to see when you can expect to hear from us! All postings close: September 28th, 2025Interviews: Early to mid OctoberOffers: Mid - late October2026 Start Dates:This position has opportunities to start in the Spring or Summer. Please see our start date below and let us know your availability.Spring 2026 Internships: Monday, January 5, 2026 (part-time, 20/hours per week)Summer 2026 Internships: Monday, May 18, 2026 (40/hours per week max)Information SessionWant to stand out in your application? Join our upcoming info session. We'll cover the application process, share essential interview tips, and give you the insights you need to get noticed.🔗 Register for the Info SessionHow You’ll Be Rewarded✅ 401(k) participation and match✅ Paid sick leave✅ A unique opportunity to further your learning experience through additional internship seasonsEmployment decisions are made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other protected characteristic.Workiva is committed to working with and providing reasonable accommodations to applicants with disabilities. To request assistance with the application process, please email earlycareer@workiva.com.Workiva employees are required to undergo comprehensive security and privacy training tailored to their roles, ensuring adherence to company policies and regulatory standards.Workiva supports employees in working where they work best - either from an office or remotely from any location within their country of employment.
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