Search Engine Optimization (SEO) Marketing ManagerDescription -We are looking for a data-driven SEO Marketing Manager to join the Worldwide SEO COE (Center of Excellence) team to support HP.com search engine optimization efforts in EMEA and APJ. The SEO Marketing Manager will work closely with the Group Manager and other project managers across the team to outline and standardize best practices across our global HP.com web platforms, for all owned ecommerce web pages. In addition, the SEO Marketing Manager will work with supporting specialists at the web platform level to routinely site audit for areas of improvement, enable SEO standards, and deliver mission-critical growth projects.If you are our Search Engine Optimization (SEO) Marketing Manager, you will have a chance to: Report to the Senior SEO Manager and work alongside rest of SEO team.Drive Year on Year revenue and margin growth goals for HP Store (https://www.hp.com/us-en/shop).Be a creative but flexible thinker with high technical acumen and the ability to garner cross-functional support in pursuit of holistic business solutions with evergreen SEO value.Work as part of the larger performance marketing team Required to make data-driven decisions in an often fast-paced, fluctuating business environment.Take part in solving challenging problems, and especially in direct-to-consumer (DTC) ecommerce. Are you a high-performer? We are looking for an individual with:BA/S degree, ideally in Communications, Marketing, or other related field5-year minimum work experience in SEO, or combination of SEO and SEM, typically a minimum of 8 years of working experience overallDeep understanding of Google SEO best practices and webmaster policiesDeep understanding of enterprise analytics platforms like Adobe Analytics and GA360, including site metrics, dimensions, segments, event and transaction trackingFamiliarity with SEO enterprise platforms like BrightEdge, Searchlight, Searchmetrics, SEMrush, or seoClarity; in addition, industry-standard tools like Screaming Frog, Moz, Ahrefs, Majestic, or OnCrawlFamiliarity with content management systems (CMS) like WordPress, Drupal, Joomla, Magento; experience in content production and marketing a plusComfortable using Microsoft Office and Google G Suite productivity and collaboration applications for projects and tasksKnowledgeable about DOM, HTML, JavaScript, CSS, XML, and particularly comfortable with parsing HTML elements within source codeSales and services entityJob -MarketingSchedule -Full timeShift -No shift premium (Spain)Travel -NoRelocation -NoEEO Tagline - HP Inc. is EEO F/M/Protected Veteran/ Individual with Disabilities.
View Original Job Posting