BPS Marcom Specialist

BPS Marcom SpecialistDescription -Responsibilities:Assists senior marketing managers in the development of market plans and initiatives, including the development of budget scenarios.Develops design of customer experience journeys and touchpoint plans that leverages paid, earn and owned media channels to maximize awareness and marketing goals.Tracks, analyzes, and executes marketing plan vs. goals.Leads execution of marketing plan deliverables and milestones across markets.Leads execution of specific touchpoints/activations in marketing plans.Knowledge & Skills:Knowledge of marketing principles, practices, tactics and digital marketing stack/tools.Knowledge of offering, segments, partner, and account-based marketing.Knowledge of digital marketing platforms (media, social, e-commerce) and customer journeys.Knowledge of offering, segments, partner, and account-based marketing.Impact/Scope:Moderate - Deals with moderately complicated strategic/tactical issues.Complexity:Moderate – Some senior management interface; frequent cross-functional/ cross-organizational interaction on execution of tactics.Education & Experience:Bachelor Degree or equivalent (Master degree or equivalent preferred)5+ years of work experience in related fieldJob -MarketingSchedule -Full timeShift -No shift premium (China)Travel -Relocation -EEO Tagline - HP Inc. is EEO F/M/Protected Veteran/ Individual with Disabilities.