Job Summary:Company: DF Concerts and EventsDepartment: Marketing and CommunicationsLocation: Glasgow, UKReports to: Head of Marketing and CommunicationsWorking Hours: 40hrs per week - Mon to Fri + additional event work as requiredContract type: Fixed term, maternity cover. Expected duration 12 monthsRole DescriptionThe main purpose of the role is to play an integral part in delivering successful marketing campaigns across all the company’s key brands, all year round. You will be responsible for marketing selected shows and be the key lead for Gigs in Scotland brand marketing. In addition, you will assist the Head of Marketing & Communications with a variety of tasks including preparing marketing materials and evaluating campaign results. Essentially, we require a dynamic, creative, and driven individual to join a strong M&C team.What it’s like to work in the TeamThe Marketing and Communications team at DF Concerts is made up of a diverse group of individuals, all sharing a passion for what they do in their roles. We have a helpful, open, and approachable nature which helps to build relationships within the team and the wider company and allows for collaborative working. We all have a joint passion for selling out events and building the brands we work across to achieve our joint goals.Who you areCompetencies / Skills / Knowledge / ExperienceExperience in a similar roleA demonstrable, rounded understanding of the full marketing mix including communications and digital marketing.Strong organisational skills, the ability to work efficiently under pressure and multi-task to meet deadlines.Previous experience managing large marketing budgets.Proven ability to track and measure the effectiveness of marketing campaigns.Consistent attention to detail with concise and well-structured presentation skills.The drive to take initiative, work independently and be accountable while also working as a team player who is collaborative, positive, and flexible.Excellent knowledge of best practices across all marketing channels.A passion for all things marketing and a strong desire to learn, create, contribute, and innovate.In-depth knowledge of marketing performance metrics, campaign reporting and conduction customer research.Excellent attention to detail with a focus on quality and consistency.Excellent copywriting, proof reading and interpersonal skills.BehavioursThe following attributes determine how the role will be carried out and are required to be a successYou have a passion for music, taking great pride in playing your part in delivering first class, life affirming events to fans of all ages, backgrounds, and genres.You are discreet, maintaining confidentiality and professionalism always.You are by nature consistently conscientious, organised, analytical, supportive, and helpful.You are a natural collaborator, working cross functionally and at all levels, internally and externally.You think creatively.You are trusted, dynamic, pro-active, confident, self-directed, thrive when empowered and always a few steps ahead.Your communication skills are influential, strong, and effective.You are courteous and respectful and believe strongly in creating a healthy, equal, working environment.You have strength of character with a calm and diplomatic approach always mindful of the end goal.You have a flexible “can do” approach to working to ensure the job gets completed.What the role includesDevelop and drive innovative and effective marketing and communications campaigns on time and on budget, to drive ticket sales.Accountable for the retention and growth of the Gigs in Scotland brand. Lead the brand objectives and strategy, conceptualising content pillars, developing the marketing plan, producing content, and delivering activities across the marketing mix.Lead marketer on specific promoters’ shows across select venues. Plan and implement campaign timelines, drive deadlines, oversee the development of all marketing materials, and manage the marketing budgets.Analyse and report on customer data, trends, and market analysis to build and create successful marketing strategies for each event.Deliver high-quality campaign reports measuring the performance of the campaign and distribute information to relevant parties.Develop and maintain effective working relationships with key agencies, third parties and partners.Line management of two permanent employees.Equal OpportunitiesWe are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.The CompanyDF Concerts and Events is part of Live Nation Entertainment which is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, LN Media and Artist Nation Management. DF Concerts & Events bring the best live music and life affirming experiences to music fans across Scotland, year after year through a range of large outdoor festivals, stadium shows and indoor concerts. DF Concerts works with the biggest names in music as well as championing the career progression of emerging acts by operating, “quite possibly the finest small venue in the world”, King Tut’s Wah Wah Hut – supporting the vibrant music scene from grassroots level, up.APPLICATION DEADLINE: 13TH NOVEMBER 2O23 . We reserve the right to close applications at any time.#DFC #LI-SL1
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