Senior Brand Copywriter

Company: Genesys
Company: Genesys
Location: California, USA
Commitment: Full time
Posted on: 2023-10-30 05:22
Build something new with a world-class team.At Genesys, we allow our employees to make their mark by entrusting them to make decisions and do what they’ve been hired to do: their very best. Your potential is waiting; why are you?Genesys is seeking a highly talented and experienced Senior Copywriter to join our Brand Creative Team. As a Senior Copywriter, you will play a pivotal role in crafting compelling concepts, narratives, messaging, and copy that align with our brand voice, elevate our storytelling, and drive emotional connections with our audiences. You will collaborate with a dynamic team of creatives to convey our value proposition and vision across various marketing channels and customer touchpoints.  KEY RESPONSIBILITIES Content Strategy + Creation: Develop impactful, original, and persuasive content for a full range of omnichannel marketing materials, including website copy, digital ads, social media, email campaigns, product descriptions, video scripts, blog posts, whitepapers, and more. Brand Alignment: Ensure all content aligns with the Genesys brand voice, style, and messaging guidelines to maintain a consistent brand image across all channels. Creative Collaboration: Collaborate closely with designers, art directors, and other team members to bring concepts to life and create content that resonates with our target audience. Storytelling: Craft compelling narratives that engage and inspire our audience while conveying the benefits and features of our products and solutions. Cross-functional Collaboration: Collaborate with cross-functional teams, including Product Marketing, Demand Generation, and Sales, to understand their objectives and create content that supports their goals. Adaptability: Quickly adapt to new projects and priorities while maintaining a high level of quality and creativity Research and Strategy: Conduct market research and stay updated on industry trends to inform and enhance your content strategies. Quality Assurance: Proofread, edit, and review content to ensure accuracy, grammar, and adherence to brand guidelines.  QUALIFICATIONS 5 years of experience in product or corporate Brand marketing, communications, public relations, or a related field; experience with a Tech-based company is preferred Bachelor's degree in English, Marketing, Communications, a related field or demonstrated professional equivalent skills set Demonstrated experience in developing an omnichannel messaging framework Exceptional written and verbal communication skills. Proficiency in grammar, style, and editing, with a keen eye for detail. Strong understanding of brand identity, tone of voice, and the ability to maintain consistency. Ability to work under pressure and meet tight deadlines. Collaborative team player with a positive attitude and a strong work ethic. Experience with content management systems and marketing tools is a plus. Familiarity with CX and contact center technology is a bonus. Ability to work cross-functionally and cross-departmentally Expertise in Microsoft PowerPoint Proven record of interacting with executives to develop executive-level presentationsCompensation:This role has a market-competitive salary with an anticipated base compensation range listed below. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a commission or performance-based bonus opportunities.  $60,450.00 - $125,550.00Benefits:Medical, Dental, and Vision Insurance. Telehealth coverageFlexible work schedules and work from home opportunitiesDevelopment and career growth opportunitiesOpen Time Off in addition to 10 paid holidays401(k) matching programAdoption AssistanceFertility treatmentsMore details about our company benefits can be found at the following link: https://mygenesysbenefits.comIf a Genesys employee referred you, please use the link they sent you to apply.About Genesys:Every year, Genesys orchestrates billions of remarkable customer experiences for organizations in more than 100 countries. Through the power of our cloud, digital and AI technologies, organizations can realize Experience as a Service™ our vision for empathetic customer experiences at scale. With Genesys, organizations have the power to deliver proactive, predictive, and hyper personalized experiences to deepen their customer connection across every marketing, sales, and service moment on any channel, while also improving employee productivity and engagement. By transforming back-office technology to a modern revenue velocity engine Genesys enables true intimacy at scale to foster customer trust and loyalty. Visit www.genesys.com.Reasonable Accommodations:If you require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you or someone you know may complete the Reasonable Accommodations Form for assistance. Please use the Candidate field in the dropdown menu to ensure a timely response.This form is designed to assist job seekers who seek reasonable accommodation for the application process. Submissions entered for non-accommodation-related issues, such as following up on an application or submitting a resume, may not receive a response.Genesys is an equal opportunity employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.Please note that recruiters will never ask for sensitive personal or financial information during the application phase.
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