Zenoti provides an all-in-one, cloud-based software solution for the beauty and wellness industry. Our solution allows users to seamlessly manage every aspect of the business in a comprehensive mobile solution: online appointment bookings, POS, CRM, employee management, inventory management, built-in marketing programs and more. Zenoti helps clients streamline their systems and reduce costs, while simultaneously improving customer retention and spending. Our platform is engineered for reliability and scale and harnesses the power of enterprise-level technology for businesses of all sizes.
Zenoti powers more than 22,000 salons, spas, medspas and fitness studios in over 50 countries. This includes a vast portfolio of global brands, such as European Wax Center, Hand & Stone, Massage Heights, Rush Hair & Beauty, Sono Bello, Profile by Sanford, Hair Cuttery, CorePower Yoga and TONI&GUY.
Our recent accomplishments include surpassing a $1 billion unicorn valuation, being named Next Tech Titan by GeekWire, raising an $80 million investment from TPG, ranking as the 316th fastest-growing company in North America on Deloitte’s 2020 Technology Fast 500™ and unveiling a new brand video. We are also proud to be recognized as a Great Place to Work-Certified TM for 2021-2022 as this reaffirms our commitment to empowering people to feel good and find their greatness.
To learn more about Zenoti visit: https://www.zenoti.com.
Description:
The Senior Content Marketing Writer plays a key role within Zenoti Marketing, developing informative, influential content and copy for a range of strategic initiatives. As a member of the Content team, the position requires a combination of skills: lead-gen and marketing copywriting, crisp editing, blog post creation, and strategic know-how. If you’re a seasoned marketing writer ready to join an industry leader, this is the role for you. Responsibilities include developing, writing, and editing a variety of content, with a constant eye toward accuracy, quality, and consistency. The Senior Content Marketing Writer is a brand leader, working with internal teams to ensure high editorial standards and copy that will resonate with our target audiences in the beauty and wellness industry.
What You'll Do
Bring senior-level writing and strategic acumen to Zenoti content and messaging, working independently and collaborating within the Content and Marketing teams.
Develop marketing copy that will inspire action from prospects. Work within campaigns to identify the right strategic messaging and execute across emails, landing pages, websites, ads, and more.
Create multiple blog posts per week on deadline, elevating our brand visibility and thought leadership, sharing high-value information, and maintaining Zenoti’s position as the choice for salons, spas, and medical spas.
Apply SEO guidance to fine-tune website and ad copy.
Review, revise, and edit materials to support product marketing initiatives and ongoing communications with Zenoti customers.
Develop content assets that fuel a variety of lead-gen marketing programs and support sales team needs.
Work closely with other teams across the organization, including digital marketing, creative services, product marketing, the executive team, and subject matter experts.
Manage time and project priorities while staying flexible to respond to changing demands.
Requirements
Bachelor’s degree in a relevant field: English, Communications, or Advertising
7+ years of experience writing, editing, and developing B2B content in-house or within an agency. Experience writing about software or technology a plus.
Ability to share previous work including marketing copy (email campaigns a plus), blog posts, website copy, and bylined articles
Ability to create messaging that combines simplicity and confidence, with a touch of sophistication
Ability to translate product details into engaging, plain-English benefits and value.
Excellent written and verbal communication skills
Attention to detail that ensures accuracy, consistency, and error-free copy
Working knowledge of best practices and content structure for various media
Ability to lead and execute multiple projects in a fast-paced, deadline-oriented environment
Proficiency in Microsoft Office Suite
The role will need working in a hybrid model from our office in Bellevue, Washington
Benefits
At Zenoti, we believe that when people feel good, they are able to do great things. We enable our employees to unleash their potential by providing enriching career opportunities and dynamic financial rewards. We foster an enriching culture, supportive and dynamic work environment, and encourage our employees to balance life, work, and wellbeing. We offer all of our employees:
Best in Industry base salary, plus bonus
Eligibility to receive equity through company Employee Stock Option Plan
Fully-paid supplementary medical, dental, and vision coverage
Unlimited paid time off
Flexible work hours
Programs, classes and activities supporting your physical and mental well being, led by Zenoti's dedicated Chief Wellness Officer
Zenoti is an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
Zenoti provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
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