Build something new with a world-class team.At Genesys, we allow our employees to make their mark by entrusting them to make decisions and do what they’ve been hired to do: their very best. Your potential is waiting; why are you?THE POSITION The Genesys Demand Generation team is looking for a seasoned B2B Sr. Director of Strategic Events to create and execute our global events strategies, specifically focusing on creating memorable experiences with measurable pipeline influence and attribution. Your plans will align with our corporate vision and integrated marketing priorities and be a significant revenue driver for the business. You will collaborate with other go-to-market leaders and external partners to deliver exceptional experiences that resonate with our target personas, deepen our relationships, help drive vendor preference with our prospects, have higher lifetime value from our customers, and improve employee loyalty. You will elevate the performance of Genesys events by challenging the status quo, making data-driven decisions, and leading the team with passion and enthusiasm. In this role, you and your team of world-class event marketers will oversee end-to-end event planning and execution for our annual industry conference, Xperience, all Tier 1 industry conferences globally, our annual go-to-market kickoff event, and our President’s Club event. This position will report to the SVP of Demand Generation. KEY RESPONSIBILITIES · Build and host the best annual industry conference, Xperience, where we will gather customers and prospects to hear about the latest industry trends and product advancements, network with peers, and, more generally, be inspired. · Own your numbers – being accountable for both the attendance and engagement of your events and the later impact on pipeline and revenue influence. · Lead the strategy, prioritization, and execution of all Tier 1 industry events globally, which includes defining our presence, ensuring we show up in a way that showcases our industry-leading solution and vast customer success, and identifying ways to scale our presence at industry events globally. · Responsible for leading a team of direct reports with responsibilities including team meetings, performance reviews, day-to-day people leadership and ongoing coaching and development. · Align messaging across all events by collaborating with internal subject matter experts. The output will be thought-provoking content and speaker engagements across our internal and external events. · Work closely with Sales Leadership across all global regions to understand customer needs and objectives to ensure our programs are built with the customer’s experience in mind.· Collaborate with the Demand Generation leadership team and be responsible for the execution of integrating strategic events into all relevant channels and functions – driving attendance and digital engagement and coordinating sales and SDR follow-up.· Effectively navigate and leverage the voice and reach of our executive stakeholders to amplify our event presence, both internally and externally. · Build, maintain, and improve relationships with existing sponsors, partners, industry analysts, media, and other critical stakeholders to ensure continued engagement and advocacy at our events QUALIFICATIONS · 10+ years of experience driving demand generation, looking for broader experience outside of Event marketing.· 7+ years of tactical, event planning, and execution experience -- we want someone who has done the job themselves. · Deep understanding of the customer service market: contact centers, field service, customer experience, CRM, or related solutions · Demonstrated experience developing teams that share a common purpose and are motivated to deliver results. · The ability to operate in a highly matrixed environment – with demonstrated experience leading others through influence. · Experience working with C-suite stakeholders on high-impact projects. · Excellent written and communication skills · Strong presentation skills · Highly collaborative and flexible ABOUT THE CANDIDATE The ideal candidate is likely a passionate, customer-success-driven leader with deep experience creating and implementing successful marketing strategies in the enterprise technology market. You are an original thinker who brings a ‘B2C’ level of engagement and excitement to ‘B2B’ marketing. Your general business skills are as sharp as your marketing capabilities, and you’re comfortable owning your numbers. You have a natural propensity to create strong organizational alliances, experience managing through critical problem resolution, are a natural-born leader, and are comfortable leading multiple high-impact, high-visibility projects simultaneously. Compensation:This role has a market-competitive salary with an anticipated base compensation range listed below. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a commission or performance-based bonus opportunities. $145,600.00 - $302,400.00Benefits:Medical, Dental, and Vision Insurance. Telehealth coverageFlexible work schedules and work from home opportunitiesDevelopment and career growth opportunitiesOpen Time Off in addition to 10 paid holidays401(k) matching programAdoption AssistanceFertility treatmentsMore details about our company benefits can be found at the following link: https://mygenesysbenefits.comIf a Genesys employee referred you, please use the link they sent you to apply.About Genesys:Every year, Genesys orchestrates billions of remarkable customer experiences for organizations in more than 100 countries. Through the power of our cloud, digital and AI technologies, organizations can realize Experience as a Service™ our vision for empathetic customer experiences at scale. With Genesys, organizations have the power to deliver proactive, predictive, and hyper personalized experiences to deepen their customer connection across every marketing, sales, and service moment on any channel, while also improving employee productivity and engagement. By transforming back-office technology to a modern revenue velocity engine Genesys enables true intimacy at scale to foster customer trust and loyalty. Visit www.genesys.com.Reasonable Accommodations:If you require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you or someone you know may complete the Reasonable Accommodations Form for assistance. Please use the Candidate field in the dropdown menu to ensure a timely response.This form is designed to assist job seekers who seek reasonable accommodation for the application process. Submissions entered for non-accommodation-related issues, such as following up on an application or submitting a resume, may not receive a response.Genesys is an equal opportunity employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.Please note that recruiters will never ask for sensitive personal or financial information during the application phase.
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