Job Summary:WHO ARE WE? Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.Live Nation’s Concerts Division is where tours are born, artists come to life, and fans get to experience the rush of live music. From our dozens of owned/operated Amphitheaters to our Global Touring team, from Ticketing and Venue Operations to Marketing and Sales... we foster a fun and upbeat work culture with no shortage of opportunities. With perks ranging from free concert tickets to dog-friendly offices, to progressive benefits like student loan reimbursement and adoption/fertility support... it’s no wonder we are certified as a Great Place to Work organization and one of People Magazine’s “50 Companies that Care”. We want everyone to feel like they belong and can thrive in our community, so we strive to help you achieve your career and personal goals. Live music is our passion and where we find our common ground. There has never been a better time to join Live Nation.WHO ARE YOU?You are a passionate and motivated contributor with an enthusiasm for live music and hospitality. You are driven and have an entrepreneurial spirit and are not afraid to roll up your sleeves to get the job done. For you not task is too big or small, you have an attitude of teamwork and collaborate well with your peers. You are resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!THE JOBThe Director, Venue Marketing will report to the VP, Venue Marketing and will be responsible for overseeing the creation and implementation of marketing programs for venue products & venue branding across fan touch points including onsite placements, web, app, social and email. This individual will be responsible for driving revenue through the development of marketing strategies designed to grow awareness of our hospitality focused initiatives that grow ancillary revenue and improve our guest experience. This role will work closely with general managers of our owned and operated venues to understand venue marketing needs and ensure strategic alignment and delivery of required marketing materials to our venues. This role will work cross functionally with creative, PR and social teams to oversee the development of marketing content and messaging, and work in close alignment with the LNE digital and regional and tour marketing teams.WHAT THIS ROLE WILL DO• Work with venue GMs & ops teams across region to develop strategy for ancillary & hospitality marketing needs• Effectively prioritize and execute the delivery of venue marketing needs including but not limited to:• In venue advertising collateral (e.g., in venue billboards / ad placements for upcoming events)• In venue signage and other marketing collateral (signage for operational needs e.g., directing traffic, safety protocol etc.)• Any online / offline needs for any venue brand campaigns (non-show campaigns)• Social campaigns for venue brands• Venue PR needs including announcements of new openings, new hospitality offering etc.• Work with F&B regional lead to align on strategy, ensure F&B marketing needs are being maximized across venue touchpoints• Oversee regional Venue Marketing efforts and set baseline metrics to monitor progress and performance. Ensure work is completed to business standards and in a timely manner. Monitor performance to identify areas of opportunity.• Manage marketing workflows, approvals and assignments across venue marketing coordinator(s) and enable close collaboration with analytics, LNE Digital, creative, social, PR, regional and tour marketing teams where applicable• Partner to Regional Marketing lead to ensure staffing and procedural alignment between all Live Nation Concerts O&O and Exclusively Booked Venue Marketers & Regional Marketing• Partner with the Regional Marketing team to implement show support on socials, in emails, on websites and in venue• Work with Director, Premium Sales Marketing on support plans across venue touchpoints• Work with Director, Special Events to drive support across venue touchpoints• Oversees venue social media for venues in their region, working with Regional Community Manager to implement an annual plan designed to grow social followers and venue product exposure while increasing engagement across all platforms• Work with central social team to ensure best practices and latest trends roll across venue social handles and that process outlined in Playbook is being followed• Partner with Regional marketing for new venue launches and creation of all new venue touchpoints• Oversee marketing budgets and operate within established financial parameters• Work with Venue Guest Services to maintain fan communication & customer service best practices across venue touchpoints• Assist in developing new processes to streamline projects for the team/company in collaboration with marketing operations• Day of show event coverage as necessaryWHAT THIS PERSON WILL BRING• Minimum 10+ years marketing experience with a proven track record of developing successful campaigns• Experience working in music, hospitality or entertainment preferred• Exceptional written and verbal communication skills to professionally present marketing concepts and strategies to artist management.• Experience managing various stakeholders and driving alignment across teams• Ability to prioritize and meet deadlines• Ability to work in a fast paced, deadline driven environment while juggling multiple tasks• Team player with outstanding interpersonal skills• Active problem solver, instilled with a sense of urgency for projects large and small• A highly organized person who enjoys working on multiple campaigns at the same time and can balance tasks effectively• Strong Microsoft Office Suite, G-Suite skills• Working knowledge of Adobe Creative Suite, and multimedia management software preferred• Proficiency in HTML and CSS a plus• Familiarity with analytics tools like Tableau preferred• Ability to learn and efficiently use project management software/toolsBENEFITS & PERKS - Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:• HEALTH: Medical, Dental and Vision benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)• YOURSELF: Paid time off policy including holidays, sick time, and day off for your birthday, free concert tickets• WEALTH: 401(k) program with company match, Stock Program Reimbursement• FAMILY: New parent programs & support including caregiver leave and baby bonus, infertility support• CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings• OTHERS: Volunteer time off, crowdfunding networkEQUAL EMPLOYMENT OPPORTUNITYWe are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance, and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Live Nation will also provide reasonable religious accommodations on a case by case basis.HIRING PRACTICESThe preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.**Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the Colorado Equal Pay for Equal Work Act and Equal Pay Transparency Rules. It is estimated based on what a successful Colorado applicant might be paid. It assumes that the successful candidate will be in Colorado or perform the position from Colorado. Similar positions located outside of Colorado will not necessarily receive the same compensation. Live Nation takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the CO EPEWA, a potential new employee’s salary history will not be used in compensation decisions
View Original Job Posting