Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.Job Responsibilities :The PR Lead, Americas is responsible for developing and implementing communication strategy for Razer in the North and South America region. Reporting to the regional head of marketing, and supporting the global PR team, this position leads communication and PR activity for all business units including PC Peripherals, PC Systems, Video Game accessories, Mobile, Services and other product categories.Essential duties and responsibilities:Develop and implement targeted communication strategies for the North, Central, and South American markets to support company, brand, and product initiatives.Lead regional communications team and external PR agenciesCreate breakthrough Earned Media strategies and activation frameworks to build brand awareness and affinity, elevate brand equity, engage new consumers, and inspire loyalty.Represent the company as a spokesperson for the media.Closely collaborate with regional marketing and social teams.Identify and manage collaboration with influencers, streamers, and esports organizations.Strategize business and brand editorial stories and develop & execute a strategy to highlight the key brand executives and spokespersons through modern storytelling; including developing messaging and conducting any media trainingEstablish strategic media relations plans for new product launches and hero productsIdentify KPIs and maintain and leverage reporting tools to demonstrate results/success including Share of Voice.Implement the organization's public relations strategies, policies, and procedures.Maintains current database of public relations contacts and records of communications.Coordinates public relations activities with promotional, events, and sales activities.Manage the distribution of product samples and other marketing resources.Other duties as assigned.Pre-Requisites :Qualifications:To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.5+ years of experience in a similar roleExcellent technical communication skills both verbal and writtenCan work independently and prioritize and handle multiple tasks and projects concurrently.Strong administrative, organizational, and communication skills.Education/Experience:Bachelor's degree or equivalent; or two to five years related experience and/or training; or equivalent combination of education and experience. Journalism or communications background is a plus.Salary Ranges (per annum):$91,464.00 - $152,439.00Disclaimer: Exact compensation may vary based on skills, experience, and location.Are you game?
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