Field Marketing SpecialistEquinix is the world’s digital infrastructure company, operating 240+ data centers across the globe and providing interconnections to all the key clouds and networks. Businesses need one place to simplify and bring together fragmented, complex infrastructure that spans private and public cloud environments. Our global platform allows customers to place infrastructure wherever they need it and connect it to everything they need to succeed.We are a fast-growing global company with 20 years of continuous growth. Through our innovative portfolio of high-performance products and services, we have created the largest, most active global ecosystem of 10,000+ companies, including 2,100 networks and 3,000+ cloud and IT service providers in 32 countries spanning six continents. A career at Equinix means you will collaborate on work that impacts the world and be surrounded by endless opportunities to learn new skills and grow in varied directions. We embrace diversity in thought and contribution and are committed to providing an equitable work environment. that is foundational to our core values as a company and is vital to our success.Job SummarySupports the execution of more complex activities within the territory/country marketing plan and takes on ownership of key elements of the marketing plan or larger activities.ResponsibilitiesProgram ManagementContributes to the planning and execution of global and local programs and activities in the territoryWorks in close conjunction with vertical subject matter experts and sales and leadership team to identify and target select key accounts for acquisition or where it is deemed there is substantial potential for growth Rolls out or supports highly targeted marketing programs to encourage strategic engagement with EquinixSupports the delivery of high impact product/solution/service launches within their territory in alignment with Regional launch plansEvent Planning and ExecutionManages or supports different types of events within the territory supporting all aspects of event management and logistics pre and post event, including working with 3rd parties and agencies to deliver the right event experience and ROIProvides appropriate elements of reporting on events and campaigns to measure campaign effectivenessProvides input into social media campaigns to drive successful activities"Agency ManagementWorks with Creative Services or third party agencies to develop supporting materials and collateralLead GenerationWorks to ensure activities generate forecast ROI in terms of MQLs/Opportunities within Lead Management SLAsWorks with Marketing Operations to ensure Leads are captured and progressed through global lead management process and toolsLead ManagementWorks with Opportunity Development and Sales to ensure leads progress and are qualified and converted Utilizes SFDC to monitor lead progression and obtain feedback on qualityCollaborationLiaison and planning with local sales teamsLiaises with regional and global marketing specialists for product, vertical marketing, programs, marketing operationsBudget ManagementPrepares and coordinates activity budgets and escalates concerns to more senior members when project costs exceed planned budget expenditureManages budget for events or elements of overall event budgetBusiness ExpertiseUnderstands key business drivers; uses this understanding to accomplish own workLeadershipNo supervisory responsibilities but provides informal guidance to new team membersProblem SolvingSolves problems in straightforward situations; analyzes possible solutions using technical experience and judgment and precedentsImpactImpacts quality of own work and the work of others on the team; works within guidelines and policiesInterpersonal SkillsExplains complex information to others in straightforward situationsQualificationsProven years of experience preferredBachelor's degree preferredEquinix is committed to ensuring that our employment process is open to all individuals, including those with a disability. If you are a qualified candidate and need assistance or an accommodation, please let us know by completing this form.Equinix is an Equal Employment Opportunity and, in the U.S., an Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to unlawful consideration of race, color, religion, creed, national or ethnic origin, ancestry, place of birth, citizenship, sex, pregnancy / childbirth or related medical conditions, sexual orientation, gender identity or expression, marital or domestic partnership status, age, veteran or military status, physical or mental disability, medical condition, genetic information, political / organizational affiliation, status as a victim or family member of a victim of crime or abuse, or any other status protected by applicable law.
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