Associate Manager, Digital Media

Company: Live Nation Entertainment
Company: Live Nation Entertainment
Location: Beverly Hills, CA, USA
Commitment: Full time
Posted on: 2023-09-08 05:38
Job Summary:WHO ARE WE?Live Nation Entertainment is the world’s leading live entertainment and eCommerce company, comprised of four market leaders: Ticketmaster.com, Live Nation Concerts, Front Line Management Group and Live Nation Network.  Ticketmaster.com is the global event ticketing leader and one of the world’s top five eCommerce sites, with over 26 million monthly unique visitors.  Live Nation Concerts produces over 20,000 shows annually for more than 2,000 artists globally.  Front Line is the world’s top artist management company, representing over 250 artists.  These businesses power Live Nation Network, the leading provider of entertainment marketing solutions, enabling over 800 advertisers to tap into the 200 million consumers Live Nation delivers annually through its live event and digital platforms. For additional information, visit www.livenation.com/investors.WHO ARE YOU?Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on! THE ROLEWe are seeking a Digital Media Manager to be part of Live Nation Entertainment’s Digital Media Strategy Team, which is responsible for ushering in the next evolution of event marketing via innovative digital marketing campaigns. This role will help coordinate the strategy, development, and execution of digital campaigns for Ticketmaster. This role will work closely with multiple stakeholders including channel partners, category managers, and external partners. This role will report directly to the Sr Manager, Strategy and Planning.WHAT THIS ROLE WILL DOSupport in the execution of integrated digital campaigns across all Paid channels, including but not limited to Search, Social and Programmatic Project manage and coordinate digital campaigns across multiple sports and music categories including NFL, NBA, NHL, Concerts, and Theater, among othersCollect and analyze campaign data to identify trends and actionable insights to drive digital media investment decisions Research and analyze market trends and fan insight data to inform campaign strategyResponsible for managing the trafficking, processing, delivery, and reporting for digital ad campaigns Collaborate and build relationships with cross-functional partners including design, brand, marketing, product, analytics, and financeBe a team player - work with team members to achieve weekly and monthly targets on an ongoing basis WHAT THIS PERSON WILL BRING1-2 years of digital marketing experience preferredFamiliar with digital marketing environment, media platforms (Google Search, Facebook, Programmatic)Comfortable working with both qualitative and quantitative KPIsExposure to data and web analytics tools (Google Analytics, Facebook Attribution)Experience with collaborating and coordinating with internal and external teamsProficient with Excel and PowerPoint, or equivalentExcellent verbal and written communication skills Self-starter, takes initiatives, with the ability to juggle multiple projects and priorities Eager to learn and passionate about digital landscapeBachelor’s degree in marketing, business, economics, or related fieldAffinity for the music and live entertainment industry#LI-MT1#LI-HybridLosAngeles, CA#LI-HybridChicago, IL----------The expected compensation for this position in California is:$64,480.00 USD - $65,000.00 USD**Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the California Salary Transparency in Job Advertisements Law. It is estimated based on what a successful California applicant might be paid. It assumes that the successful candidate will be in California or perform the position from California. Similar positions located outside of California will not necessarily receive the same compensation. Live Nation takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the California Law, a potential new employee’s salary history will not be used in compensation decisions.
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