Job Summary:WHO ARE WE?Live Nation Entertainment is the world’s leading live entertainment and eCommerce company, comprised of four market leaders: Ticketmaster.com, Live Nation Concerts, Front Line Management Group and Live Nation Network. Ticketmaster.com is the global event ticketing leader and one of the world’s top five eCommerce sites, with over 26 million monthly unique visitors. Live Nation Concerts produces over 20,000 shows annually for more than 2,000 artists globally. Front Line is the world’s top artist management company, representing over 250 artists. These businesses power Live Nation Network, the leading provider of entertainment marketing solutions, enabling over 800 advertisers to tap into the 200 million consumers Live Nation delivers annually through its live event and digital platforms. For additional information, visit www.livenation.com/investors.WHO ARE YOU?Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on! THE ROLEWe are seeking a Digital Media Manager to be part of Live Nation Entertainment’s Digital Media Strategy Team, which is responsible for ushering in the next evolution of event marketing via innovative digital marketing campaigns. This role will coordinate the strategy, development, and execution of digital campaigns for Ticketmaster. This role will work closely with multiple stakeholders including channel partners, category managers, and external partners. This role will report directly to the Sr. Manager, Strategy and Planning.WHAT THIS ROLE WILL DOBuild and execute integrated digital campaigns that deliver revenue growth and awarenessProject manage and coordinate digital campaigns across multiple sports and music categories including NFL, NBA, NHL, Concerts, and Theater, among othersSupport Ticketmaster Marketing Solutions team by being a sounding board for our internal partners and helping them provide the best digital solutions for their clients Identify test-and-learn opportunities and coordinate with channel partners to launch and measure impact and effectiveness of creative, segmentation, and channel to improve performanceUse a data-driven approach to evaluate and improve digital media investment decisions on an ongoing basisPartner with channel leads to monitor and track campaigns in real-time, making recommendations for continuous improvement to achieve sales goals Distill learnings into actionable insights to drive adoption of digital best practicesCollaborate and build relationships with cross-functional partners including design, brand, marketing, product, analytics, and financeThink strategically across multiple types of campaignsStay up-to-date with digital marketing trends and technologies, while making recommendations for new tactics to enhance marketing effortsWHAT THIS PERSON WILL BRING3+ years of digital marketing experience with a focus on strategy and planning; Agency experience a plusAbility to coach and develop at least one Associate ManagerStrong understanding of digital advertising (Google Search, Facebook, Programmatic Media)Comfortable working with both qualitative and quantitative KPIsExperience with data and web analytics tools (Google Analytics, Facebook Attribution)Strong analytical skills and data-driven thinking Experience with collaborating and coordinating with internal and external teamsExperience presenting to stakeholdersProven record of effectively managing large budgets, driving quantifiable resultsProficient with Excel and PowerPoint, or equivalentSelf-motivated, team player with ability to excel in a fast-paced environmentBachelor’s degree in marketing, business, economics, or related fieldAffinity for the music and live entertainment industryBENEFITS & PERKSOur motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert ticketsWEALTH: 401(k) program with company match, Stock ProgramFAMILY: New parent programs & support including caregiver leave and childcare cash, infertility supportCAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainingsOTHERS: Volunteer time off, crowdfunding networkLive Nation’s policy regarding vaccinations and masking will evolve based upon updated regulations and factors related to COVID-19. Currently, we strongly encourage employees to be fully vaccinated or have received a negative COVID test within [24] hours of entering an office.EQUAL EMPLOYMENT OPPORTUNITYWe are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation. We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Live Nation will also provide reasonable religious accommodations on a case by case basis.HIRING PRACTICESThe preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this jobLive Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.#LI-MT1#LI-HybridLosAngeles, CA#LI-HybridChicago, IL----------The expected compensation for this position in California is:$64,480.00 USD - $75,000.00 USD**Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the California Salary Transparency in Job Advertisements Law. It is estimated based on what a successful California applicant might be paid. It assumes that the successful candidate will be in California or perform the position from California. Similar positions located outside of California will not necessarily receive the same compensation. Live Nation takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the California Law, a potential new employee’s salary history will not be used in compensation decisions.
View Original Job Posting