Associate Manager, Digital Media

Company: Live Nation Entertainment
Company: Live Nation Entertainment
Location: Beverly Hills, CA, USA
Commitment: Full time
Posted on: 2023-09-08 05:35
Job Summary:WHO ARE WE?Live Nation Entertainment is the world’s leading live entertainment and eCommerce company, comprised of four market leaders: Ticketmaster.com, Live Nation Concerts, Front Line Management Group and Live Nation Network.  Ticketmaster.com is the global event ticketing leader and one of the world’s top five eCommerce sites, with over 26 million monthly unique visitors.  Live Nation Concerts produces over 20,000 shows annually for more than 2,000 artists globally.  Front Line is the world’s top artist management company, representing over 250 artists.  These businesses power Live Nation Network, the leading provider of entertainment marketing solutions, enabling over 800 advertisers to tap into the 200 million consumers Live Nation delivers annually through its live event and digital platforms. For additional information, visit www.livenation.com/investors.WHO ARE YOU?Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on! THE ROLEThe Digital Media Associate Manager will assist in the development and technical execution of media campaigns and will be an integral part of the Digital Marketing team. Key responsibilities include assisting in the development of media plans, trafficking and tagging support, and coordinating with internal stakeholders and digital channel partners in a fast-paced, deadline-driven environment. Must be savvy in analyzing data, thinking creatively, and implementing processes. Ideal candidate has some experience with working in ad operations and/or ad server and is looking to grow their digital media strategy and planning knowledge.WHAT THIS ROLE WILL DOAssist with the creation of data-driven multi-channel digital media plans that align with event objectivesEstablish best practices for ad operations workflowResponsible for trafficking and reporting for direct digital media buyingTraffic assets and ensure smooth delivery with partnersBuild tags in Campaign Manager/DCM and ensure complete reporting across campaignsImplement tracking Pixels on internal pagesWork on several projects simultaneously Collaborate across teams to ensure accuracy & consistency in execution of campaigns and reportingBuild and maintain relationships with internal stakeholders across teamsProactively monitor media landscape and identify trends pertinent to our businessIdentify and resolve operational and reporting technical issues WHAT THIS PERSON WILL BRINGUnderstanding of digital media planning and related platforms such as :Paid Social (Facebook/Instagram, Twitter, Pinterest, Snapchat, TikTok, Reddit); Programmatic DSPs (Google’s DV360, The Trade Desk) and Paid Search (Google Ads, SA360)Previous experience and/or understanding of digital ad trafficking tools (Campaign Manager/DCM, etc.) preferredProven experience in data analysis and measurementDigital agency experience highly preferredWorking knowledge of media landscape, foundational media math, etc.Strong degree of accuracy, attention to detail, and time managementAbility to thrive in a very fast-paced environment with high volume Proficiency in Microsoft Excel, including advanced formulas, pivot tables, and vlookupsExcellent verbal and written communication skillsAbility to maintain effective communication across different teamsA passion for live events and everything digital, with an active interest and understanding of online advertising and industry trendsBENEFITS & PERKSOur motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert ticketsWEALTH: 401(k) program with company match, Stock ProgramFAMILY: New parent programs & support including caregiver leave and childcare cash, infertility supportCAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainingsOTHERS: Volunteer time off, crowdfunding networkLive Nation’s policy regarding vaccinations and masking will evolve based upon updated regulations and factors related to COVID-19. Currently, we strongly encourage employees to be fully vaccinated or have received a negative COVID test within [24] hours of entering an office.EQUAL EMPLOYMENT OPPORTUNITYWe are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion.  You will be working in an inclusive environment and be encouraged to bring your whole self to work.  We will do all that we can to help you successfully balance your work and homelife.  As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.  It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation. We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant  consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process.  Live Nation will also provide reasonable religious accommodations on a case by case basis.HIRING PRACTICESThe preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this jobLive Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.#LI-MT1#LI-HybridLosAngeles, CA#LI-HybridChicago, IL----------The expected compensation for this position in California is:$64,480.00 USD - $65,000.00 USD**Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the California Salary Transparency in Job Advertisements Law. It is estimated based on what a successful California applicant might be paid. It assumes that the successful candidate will be in California or perform the position from California. Similar positions located outside of California will not necessarily receive the same compensation. Live Nation takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the California Law, a potential new employee’s salary history will not be used in compensation decisions.
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