Description PayNearMe develops technology that drives better payment experiences for businesses and their customers. The company processes a wide range of payment types including Apple Pay, Google Pay, Cash App Pay, PayPal, Venmo, cards and ACH, and has enabled cash payments through our proprietary cash network since 2009. PayNearMe enables more ways to pay and get paid by offering all major payment types and channels in a single platform. We are a diverse and collaborative company that loves to delight its clients and partners with simple, useful and practical product/service offerings. And while doing so we’ve maintained an incredibly warm, friendly and inclusive corporate culture, despite being a remote-first with employees distributed all across the US. Help us reimagine payments! We’re in growth mode and looking to add a dynamic Product Marketing Manager to our PayNearMe team. This position will report to the Director, Product Marketing. What you’ll own and be responsible for: Develop and communicate an in-depth understanding of the payments industry, market trends, and evolving customer demands. Gain and apply a comprehensive knowledge of the company's payment software products and their competitive advantages. Build, maintain and understand customer personas and how to position products to meet their specific needs. Produce high impact, client-facing content including presentations, website content, blogs and more Quarterback go-to-market activities to ensure all stakeholders are prepared for product and feature launches (for example sales on how to message, position and sell our products) Lead and coordinate with cross-functional teams to drive product marketing strategy; track, measure and report against objectives Deeply understand, track, report and message against the competition, and arm our sales teams to compete with them effectively Build & maintain user & buyer personas and persona-based messaging Deliver product-related training across the company Lead the development and execution of product marketing plans and go-to-market strategies. Oversee the creation of sales enablement materials, product messaging, and positioning.
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