Content Marketing Manager: Social Media + Video

About ngrok Inc. ngrok is simplified, API-first ingress-as-a-service trusted by over 5M developers to get their apps online faster and keep security happy. With one line of code, developers get instant ingress to services with authentication, observability, and other critical controls. All without provisioning legacy proxies, load balancers or VPNs. ngrok’s simplicity has made it a de-facto standard tool among developers, and the world’s top brands — including GitHub, Okta, Shopify, and Twilio — recommend it throughout their documentation. Our employees are low-ego, curious learners with a passion for developer-first tooling. As a company, we set aside an hour each fortnight for shared introspection about anxieties and excitement, both personal and professional. We’re building an inclusive, remote-first organization that sets each individual up to be their best self. We believe the total addressable market for ngrok is in excess of $73 billion and are increasing our growth to capture that. The opportunity We are looking for a creative Content Marketing Manager to own our social media + video + webinar strategy here at ngrok. This role will be a blend of strategy and execution responsible for creating high-quality video and social media content, owning our social media calendar, and engaging directly with our audience. The ideal candidate will have a background marketing to developers, DevOps or platform ops personas, with a passion for social media and video content. Responsibilities Create the social media strategy and build our presence on all social media platforms, including our YouTube and video strategy. Own and manage the webinar program for the company, with consistent high-quality execution coupled with experimentation for finding what resonates best Work with internal and external vendor teams to develop and publish high-quality social media and video content: from explainer videos to live events Manage all social media channels: creating and managing our presence on popular platforms, creating and posting content on a consistent schedule, and using a channel-fluent voice and tone that builds enthusiasm and connection to ngrok fans Develop a media calendar and manage social media moderation and vendors Measure and report on the program results with focus on our SLAs, engagement quality, and growth Skills 5+ years of content marketing / social media management experience with a track record of successful social media campaigns A deep understanding of the developer, IT, and DevOps personas and technical audiences Advanced knowledge of Twitter, LinkedIn, Instagram, Facebook, YouTube, TikTok, Discord, and Reddit Experience with moderating, engaging, and cultivating strong advocacy within community social platforms Proficiency in social media/marketing tools and content creation tools Experience creating video content across multiple platforms All candidates must be US-based, and legally authorized to work in the United States. If your experience is close but doesn’t fulfill all requirements, please apply. ngrok is on a mission to build a special company. To achieve our goal, we are focused on hiring people with different backgrounds, perspectives, and experiences! Benefits Compensation for this role depends on level, but we provide a competitive mix of salary and equity. We provide a 401(k) with a 100% match up to 3% of your salary and a 50% match up to another 2%. We provide healthcare, dental, and vision with premiums fully covered on the base plan for employees. Half of premiums are covered for dependents. We also include long term disability, short term disability, and a term life policy at no cost to employees. We offer unlimited PTO and a culture in which the overwhelming majority of employees take more than four weeks. Your manager will ensure you do the same.   #LI-Remote