Digital Marketing Coordinator

About Presence At Presence, we are passionate about empowering all who serve children with diverse needs. We are the leading provider of online speech and occupational therapy, mental health counseling services, and therapy software for preK-12 students. Our therapists serve students nationwide by delivering engaging live online therapy to address IEP goals and other student needs. Our unique therapy tools and software are licensed directly by schools, agencies, and independent practitioners who serve and support children. Founded in 2009, we are a mission-driven growth company backed by Spectrum Equity, TPG’s The Rise Fund, Bain Capital’s Double Impact Fund, and Catalyst Investors. Presence has 200 employees and 2,500+ clinicians working in our provider network. We are a remote-first workforce with headquarters in NYC, serving schools nationwide. The role As a Digital Marketing Coordinator, you will work with the Director of Performance and Growth Marketing to support the marketing team and deploy marketing campaigns. The ideal candidate for this position is a hands-on professional with an eagerness to deepen their knowledge about paid search, paid social, email and website strategy. We seek an energetic and versatile digital marketing coordinator who is willing to wear multiple marketing hats. What will you do at Presence? CAMPAIGN EXECUTION Support the build, send, and analysis of email campaigns for Schools and Providers Support the build, execution, and analysis of paid campaigns for both SEM and Paid Social Help implement A/B tests for marketing channels; gather and share results with the team to optimize campaigns and help inform future activations Update forms and ensure key landing pages on the website are timely and up to date Collaborate with the marketing team and other departments to identify and prioritize growth opportunities Stay up-to-date with industry trends and best practices, and identify opportunities to innovate and improve our digital marketing efforts DATA OPERATIONS AND ANALYSIS Update reports and monitor key performance indicators on a daily and weekly basis for marketing channels Serve as the main point of contact for the creation and distribution of trackable links, QR codes, and any other future iterations of these mechanisms What are we looking for? 1-2 years of marketing experience required Experience with digital tools like Google Ads, Facebook Ads, LinkedIn Ads, WordPress, and HubSpot is preferred Strong knowledge of digital marketing principles Strong time management and prioritization skills Strong interpersonal, communication, and problem-solving skills Growth mindset who is curious with a bias toward action Experience working in a fast-paced and entrepreneurial organization What will help you succeed here? Our team is committed to shared principles of inclusivity. We engage with all stakeholders in a spirit of listening, learning, and broadening our perspectives. We commit to a growth mindset. We don’t use energy to explain why something can’t be done; we figure out how to make it happen.  We are mission-driven. Our work helps more children with special needs receive the necessary support. We believe that our work is essential, meaningful, and urgent. We believe in data-driven decision-making, measuring outcomes, and iterative improvement. What are some of the benefits we offer?   Comprehensive Medical Coverage include Dental and Vision Flexible PTO 11 Company Paid Holidays  Benefits Package: including 401K savings plan and access to an Employee Assistance Program. $500 home office stipend Paid Life insurance, AD&D. and disability benefits Paid parental and caregiving leave Eligibility to apply for a Professional Development Scholarship.  Inclusive Culture: We are intentional about creating a culture that is fun and inclusive. This role is also eligible to participate in Presence’s equity plan subject to the terms of the applicable plans and policies. An employee’s starting pay will be determined based on job-related skills, experience, qualifications, and market conditions. Salary $45,000.00-$60,000.00 Where is this position located? Presence is headquartered in New York with our clients located throughout the U.S.  We support remote work from all US based locations, provided that the candidate can travel as needed for internal and external meetings (less than 10%).  All employees commit to being available on-camera for our Core Working Hours, noon-5 pm EST M-F.