GTM Systems Director

Hotel Engine is a Denver-based travel tech company on a mission to radically simplify trip management for businesses. We’re not a cumbersome travel management company, nor an online price aggregator. We’re a powerful network that brings hotels and businesses together. Our members save time, money and effort in managing their lodging programs, and our partners get access to loyal, high-value business travelers. It’s a true win-win. Following a 2021 series B funding round at a $1.3 billion valuation, we achieved remarkable growth in 2022. We expect 2023 to be our best year yet.   Across our organization, we’re powered by exceptional talent. From our large Engineering and Product teams to Sales, Supplier Relations, Member Support, Data, Marketing and Operations, our team is forward-thinking, data-driven and customer-obsessed. We’re also a lot of fun — one of the many reasons we were named a Best Place to Work by Built In Colorado for the past four consecutive years.   We value our individuality, and we also understand that together, we thrive. Most importantly, we know we’re not for everyone! Complacency doesn’t live here. We’re focused on finding the right people who are energized by our culture and bring diverse experiences and backgrounds that will help us unlock our full potential. Click here to view our DNA , and if you like what you see, please read on! As the GTM Systems Director at Hotel Engine, you will play a pivotal role in shaping the company's Go-to-Market (GTM) strategy and driving the implementation of systems and technologies to optimize and streamline the GTM processes. In this fast growth environment, you will be responsible for continuously evaluating our GTM tech stack and evolving the strategy around these tools as we grow. The GTM Systems Director will collaborate closely with cross-functional teams, including sales, marketing, product, and operations, to ensure seamless execution and success of go-to-market initiatives.   Here’s what you’ll do:   Collaborate with senior leadership to develop and refine the overall GTM systems strategy, taking into consideration market trends, customer needs, and business objectives.   Evaluate current GTM system architecture and strategy. Build remediation plans as needed and develop our ongoing strategy.   Lead the design and implementation of robust systems and tools that support the GTM process, including customer relationship management (CRM) systems, marketing automation platforms, sales enablement tools, and other relevant technologies.  Build out infrastructure of existing GTM technologies. Ensure seamless integration and alignment of various GTM systems to optimize data flow, enhance reporting capabilities, and increase overall efficiency. Work closely with sales, marketing, product, and operations teams to understand their requirements and align GTM systems to support their needs effectively. Leverage data-driven insights to identify areas for improvement, track key performance indicators (KPIs), and make data-backed recommendations to enhance GTM strategies. Provide training and support to teams across the organization to ensure proper usage and adoption of GTM systems and tools. Establish monitoring mechanisms to assess the effectiveness and impact of GTM systems, identifying opportunities for refinement and improvement. Oversee relationships with third-party vendors and technology providers to evaluate, select, and implement tools that align with the company's GTM objectives. Identify potential risks and challenges related to GTM systems and proactively develop mitigation strategies. Keep abreast of the latest trends and advancements in GTM technologies and strategies to maintain the company's competitive edge.   Here’s what we’re looking for:   Bachelor's degree in Business, Marketing, Information Systems, or a related field. An advanced degree is a plus.   Proven experience 7+ years of experience in leading GTM systems development and implementation, preferably in the technology industry or a related field.   Strong understanding of GTM strategies and their alignment with business objectives.   Expertise in CRM systems, marketing automation platforms, and other GTM technologies. Proficient in data analysis and using insights to drive decision-making. Excellent project management and organizational skills, with the ability to handle multiple initiatives simultaneously. Strong leadership and team-building capabilities. Effective communication and presentation skills to engage and influence stakeholders at all levels. Problem-solving mindset with a focus on continuous improvement. Demonstrated ability to thrive in a fast-paced, dynamic environment. Cash compensation: The salary range for this role is $165,000 - $185,000. Final offer amounts are determined by multiple factors, including prior experience, expertise & may vary from the amount above. Remote Work: This role is eligible for remote work and you can work from anywhere in the U.S. Hotel Engine Total Rewards Philosophy | We recognize that there is more to work than day-to-day responsibilities. Hotel Engine has been recognized on Built-in Colorado’s Best Places to Work list 3 years in a row (2020-2022) for our positive culture and robust growth opportunities.    As a company, we’re also dedicated to giving back to our greater community, and have comprehensive corporate social responsibility programs supporting community, social justice and environmental causes. In addition to a collaborative, high-performing team environment, we’re pleased to offer benefits including:     Competitive base salaries    Annual performance bonuses   Stock options for all associates + performance-based stock options    Insurance benefits including medical coverage (with a plan available at no cost to employees) + 100% paid dental and vision insurance    401(k) plan with a match program Unlimited PTO + 2 paid days each year to volunteer with your favorite non-profit   Paid parental leave and family medical leave   Hotel discounts through our exclusive platform   The ability to make a real impact in an incredibly fast-growing organization; you’ll never be just another cog in the wheel.