Senior Global Marketing Insights Lead

Senior Global Marketing Insights LeadDescription -We are a leading technology company that specializes in developing innovative solutions for businesses and consumers worldwide. Our products and services are designed to improve efficiency, productivity, and customer experience. We are seeking a highly motivated and experienced Insights Manager to join our team.Job SummaryWe are seeking a talented and experienced Marketing Insight Lead to inform and influence our the global marketing strategy of a leading technology company. The Marketing Insight Lead will be responsible for providing actionable insights to inform marketing strategy across markets and products and services. This individual will work cross-functionally with marketing, sales, product and business insights to provide actionable insights that shape our marketing strategy. Responsibilities:Set the insights agenda in partnership with marketing leadersDevelop and execute a comprehensive market research plan to support marketing strategy.Analyze and interpret data from multiple sources to develop a comprehensive understanding of customer behavior and needs.Develop actionable insights and recommendations to inform marketing strategies and tacticsPartner with local marketing teams to identify target audiences and develop effective messaging and positioning for each marketCreate and deliver compelling presentations to communicate insights and recommendations to stakeholders across the organizationDevelop and maintain a dashboard of key metrics to monitor the effectiveness of marketing initiativesStay up-to-date with emerging trends and technologies in marketing insights and data analytics.Education, Knowledge, Experience and Skills: Bachelor's or Master's degree in marketing, business, statistics, or a related field.10+ yrs of experience in research and insightsMaster knowledge of marketing principles, practices, tactics and tools.Mastery knowledge of research vendor management, agency practices and procedures.Thorough knowledge of research methodologies/ practices.Ability to extrapolate future trends from current information.Ability to manage complex situations that involve multiple market segments/product offerings.Excellent written and oral communications skills.Excellent interpersonal skills; ability to build, manage and influence virtual teams.Excellent negotiating skills.Ability to interface effectively with all levels of management and functional disciplines.Excellent influencing, consensus-building and conflict-resolution skills.Self-starter with the ability to work independently as well as collaboratively with cross-functional teams. • Experience working with global and local marketing teams to develop insights and strategies.Entity Sales and Services#LI-POSTJob -MarketingSchedule -Full timeShift -No shift premium (Spain)Travel -25%Relocation -NoEEO Tagline - HP Inc. is EEO F/M/Protected Veteran/ Individual with Disabilities.