Senior Growth Marketing Analyst

Company: Hungryroot
Company: Hungryroot
Location: Remote
Posted on: 2023-05-11 04:05
Who We Are Hungryroot is the all-in-one recipe and grocery service. We're here to help people feel their best and make grocery shopping, cooking, and enjoying healthy food easier than ever. So, we're creating the first-of-its-kind food experience that puts people (and the planet) first, built for busy lives and individual needs. We are a distributed team built on top talent from over 25 states across the U.S. While we have an office in NYC, we support employees creating “offices” wherever they are. We believe in fostering team connection and collaboration across all of our “offices” - so don’t expect to be online at 6 am to make a meeting if you’re on the West coast. Expect to attend regular team building events, and to be able to work from the beach every once in a while. Expect to be treated like an owner who cares about our common goal, not someone who has to clock in and out of work. About the Role Hungryroot is looking for a Senior Growth Marketing Analyst to join our highly impactful and cross-functional Growth team, which sits under the Digital umbrella. In this role, you will support the marketing team in accessing, understanding and making use of company data to drive marketing performance.  The ideal candidate has a strong analytical aptitude (advanced SQL skills are a requirement and Python/R experience is preferred) with the ability to analyze, interpret and clearly communicate insights and recommendations to senior stakeholders and executives. You are able to generate insights within the context of the business holistically, constantly identifying solutions and opportunities to optimize all aspects of the Hungryroot growth marketing program.  At Hungryroot we take pride in being an analytically-led organization, using data to inform our decisions and to gather insights. This is an opportunity to join an exceptional Growth team with a wide scope of work across retention and acquisition. If you thrive in a highly collaborative environment and are eager to work on impactful and interesting projects, we’d love to hear from you! Responsibilities  Partner with marketing stakeholders on leveraging analytics for marketing projects and campaigns (i.e. A/B testing, incrementality, etc.) Design, build, maintain and improve new and existing marketing reporting and dashboards  Partner with the Data Engineering team to create robust reporting pipelines Conduct analysis on marketing performance as needed. Surface marketing insights through data and suggest optimizations to our marketing partners.  Advise on strategic decision-making, using data to help prioritize and optimize marketing channel spend and campaigns Help educate and inform the analytical discipline at Hungryroot  Provide any relevant analytics support to cross-functional or company-wide initiatives Requirements 3 - 6 years of experience in an analytics role or position (or equivalent) Bachelor’s Degree required with focus on data science, statistics or other mathematical or scientific field (or equivalent) A clear communicator with solid written and oral communications Able to navigate ambiguity, turning complex problems into small, actionable steps A motivated, positive, proactive and transparent attitude Proven technical expertise with: Writing complex SQL queries for analytics purposes Building ETLs, define and implement data pipelines (with data eng help) A/B test design and interpretation E-commerce conversion funnels and direct response (Facebook/Instagram, Google search, etc.) and non-direct response (TV, podcasts, etc) marketing data Looker or similar visualization and reporting tools (i.e. Hive, Mode, Chartio, Tableau, etc) Experience with the below is not required, but a plus: Marketing attribution  Python/R  D2C / subscription business models Lifecycle / retention marketing (including email drips) Statistical modeling (time series analysis, regression analysis and other forms, etc) Perks & Benefits  Remote Work Optional: Work from home, work from our NYC office, work from anywhere, you decide! Competitive compensation + comprehensive Medical, Dental, and Vision benefits Unlimited vacation policy Monthly Hungryroot credit Universal paid parental leave 401k Commuter benefits  A working environment filled with passionate, happy, smart people! #LI-REMOTE Hungryroot is built on the values of being proactive, positive, and transparent in all that we do. Our mission to help make healthy eating easy, accessible, and joyful is better served by a diverse workplace. We are a proud Equal Opportunity Employer committed to building an inclusive workplace. We have zero-tolerance for harassment or discrimination. We do not discriminate on the basis of race, religion, ethnicity, national origin, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or disability.
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