Brand Engagement Manager

Brand Engagement ManagerDescription -We are looking for a highly driven individual, passionate about purpose, brand development and knows how to navigate a multi-business corporate environment. This self-starter will be able to drive the roadmap from idea to implementation and set the pace of brand engagement activities. RESPONSIBILITIESDrive efforts and lead cross-functional teams to create and deliver overarching architecture that include consensus building, strategic reasoning, competitive insights, and brand best practices.Support NPI teams to adapt brand strategy for product sub-brands (positioning, value proposition, portfolio management), across all HP offers.Lead brand engagement initiatives, from plan to realization, based on learning agenda (education and training), measurement tools, reporting formats and cadence.Work with the Brand Strategy Manager to continue to develop HP’s purpose and to drive brand stewardship through pan-HP initiatives value propositionsAssist the Brand Strategy manager with developing and implementing processes that reflect the brand strategy & architecture for a cohesive and seamless management (eg. brand usage permissions, copyrights, co-branding).Analysis and performance: Keep a pulse on the state of the brand across key performance trackers to provide the team with valuable insights and watchouts to inform executionREQUIREMENTSBS/BA degree in relevant field required; MBA, preferred Minimum 5 years Marketing experience with 2 to 3 years in Branding related field (strategy consulting, corporate strategy, brand strategy, brand management)Excellent project management skillsOutstanding presentation, writing, and interpersonal skills, and the ability to communicate effectively at all levels of both internal and client organizationsAbility to lead cross functional teams while working with and influencing stakeholdersA passion for problem solving, creative expression, and improving the way companies relate to customersPer the (Washington or California) statute, the estimated range of compensation for this job in that location, at the time of this posting, is $120,000 - $140,000.  This position may be eligible for incentive pay, for openings where this is applicable.Job -MarketingSchedule -Full timeShift -No shift premium (Spain)Travel -Relocation -EEO Tagline - HP Inc. is EEO F/M/Protected Veteran/ Individual with Disabilities.