Job Requisition ID #23WD68796Position OverviewAs an Account Based Marketing (ABM) Specialist, you will support and partner with our team of Account Based Marketing Managers to support the development and execution of targeted ABM campaigns, assist with key aspects of campaign planning, and aid with the research needed for key account planning and management. ResponsibilitiesIdentify, build, and maintain the target accounts listManage execution and creation ABM campaigns, segmentation, and list acquisition for ABM 1:few campaigns in 6SenseCoordinate execution of ABM campaigns with Marketing Services and Platform teamsWork closely with the ABM team – ensuring a constant feedback loop and incorporating insightsDevelop and maintain a database of target accounts and contacts to ensure campaigns are targeted to the right peopleDevelop and provide bi-weekly campaign execution reporting to ensure alignment, collaboration, and follow-up on leads with ABM 1:1 and 1:few marketersCreate reports and/or gather data on programmatic Account-Based campaigns and unique account-specific tactics for a targeted accounts listCollaborate with peers to align ABM campaigns with other ongoing online/offline initiativesSupport execution of virtual and physical eventsCreate 1:1 and 1:few Content Hubs in FollozeMaintain and update project plans and tasks in collaboration tools like Asana or SmartsheetMinimum Qualifications1-2 years of hands-on ABM experience, ideally in B2B SaaS. Strong knowledge of campaign optimization practices. Working experience with ABM tools such as 6sense, Folloze, and Adobe Audiences. Strong quantitative skills, with the ability to quickly analyze data and act on it. Familiarity with project management tools like Asana/Smartsheet Preferred QualificationsCollaborative and team playerDetail-oriented and organizedSomeone who has fun working and is fun to work withHave experience with intent data tools such as ZoomInfo, Bombora, or Madison LogicPossess knowledge about paid social and LinkedIn campaign managementFamiliarity with Marketo, Salesforce, and Power BIExperience in building a marketing & sales funnelWork experience in B2B SaaS focused on account-based audiences with complex sales cyclesThrive on getting things done#LI-POSTClick below to learn more about our benefits in the US.https://benefits.autodesk.com/ At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.Are you an existing contractor or consultant with Autodesk? Please search for open jobs and apply internally (not on this external site). If you have any questions or require support, contact Autodesk Careers.Salary is one part of Autodesk’s competitive package. For U.S.-based roles, we expect a starting base salary between $59,700 and $102,960. Offers are based on the candidate’s experience and geographic location, and may exceed this range. In addition to base salaries, we also have a significant emphasis on annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.
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