Our CompanyChanging the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! The RoleAdobe Cloud Technology organization led by our CTO and EVP, provides the fundamental capabilities that power Adobe’s Creative Cloud, Document Cloud and Experience Cloud products & business!In this role you will be responsible to drive content production (specifically with headless CMS systems and using JSON), multi-channel campaign curation (for example, a personalized buy & try checkout or conversion or retention journey) and A/B testing implementation to improve customer experience for acquisition and retention experiences such as Checkout, Subscription Management across consumer and business customer journeys. This is a critical area of growth for Adobe where you will partner closely with Product Managers, Experience development manager, Marketing, Design, Analytics to identify & prioritize key areas of experimentation and growth.We as team are committed to bring value by running various experimentations and user engagement enhancements. In this quest we are looking for a specialist with growth & experimentation demeanor and possesses strong interpersonal and good communication skills.On this job role, the developer can learn to lead various user experience aspects and analysis. Based on insights from the analysis on how to enhance user engagement strategies can be learnt. Would be exposed to Marketing strategies like upsell, cross-sell and acquisition.What you’ll doWork with clients and partners to understand and document content, orchestration, and testing requirementsCollaborate with Growth Product Managers to prioritise the testing requirementsAuthor components and experiences in a headless CMS across multiple Adobe surfaces and journeysBuild campaigns to deliver personalised content experiences to millions of customers globallyRigorously test new content, campaigns and analytics tracking for quality and accuracyMonitor deployed content and campaignsWork with cross-functional groups to implement and optimise A/B tests and other experimentsWork with Analysts to help develop performance analytics for the testsSkillsExperience in setting up Marketing Campaigns, Insights into Campaign automation & analysisExperience in Campaign Metadata management and personalisation techniquesHands-on experience working with campaign orchestration or optimisation tools such as Adobe Campaign or Adobe Target or OptimizelyAny exposure to Marketing Analytics is good to haveKnowledge of CMS systems would be of good valueKnowledge of REST API usage, HTML;Meticulous self-starter who takes initiative, can work independently, and can work with good flexibilityStrong problem solving and analytical skillsKnowledge of JavaScript/JSON automation and manipulation is a plusStrong interpersonal skills and written communication skillsAbility to work with geographically distributed teamsAny Bachelor’s Degree
View Original Job Posting