Our CompanyChanging the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! The Opportunity We are hiring a web analytics specialist for our team! This role is part of the Digital Experience, responsible for driving deeper customer analytics and insights for the Experience Cloud business on Business.Adobe.com. The team is responsible for deeper understanding of Adobe’s ability to deliver an efficient customer experience to attract, convert and retain Experience Cloud customers. The team measures all aspects of the web marketing strategy to ensure high conversion, retention, and engagement rates on the site. The web analytics specialist will be an excellent Adobe Analytics and Optimization analyst that excels in data storytelling.On the DX Web Analytics team, we believe that effective analysis can only be done when the data flow is well understood, and we are looking to add a business analyst to the staff. Our digital experiences are getting more diverse as traditionally in person experiences are blended with digital experiences. This senior analyst will help with business requirements that shape how we use AEC tools to drive concrete insights and significant business optimizations.The ideal candidate is most comfortable sitting in between business and technical teams. This person can work with business and design teams to understand what and how goals should be measured, in order to work with technical teams to set up a measurement and optimization framework. This person partners with Product Mangers, SEO, Paid Media teams, on business needs, insights and is laser passionate about improving our customers’ experiences.What you'll Do AnalysisDeliver insight and understanding of visitor and customer behavior on Business.Adobe.com and other digital experiences.Synthesize Adobe Analytics, Adobe Target, and other data sets to drive deeper understanding of customer journeys – Who, What, Why of customer coming to the websiteUnderstand key business priorities and marketing goals for Business.Adobe.com; deliver insights to support sales and customer retention goals.CollaborationCollaborate with other analytics and research teams to tell comprehensive stories about the who what and why of the business.Drive next generation of report automation (Powering Databricks by using CJA, PowerBI, Workspace)Tell excellent stories about customer insights and our team’s impact on the business.Work closely with the web strategy team to roll insights into the business and build valuable personalized experiences.Data consolidation, Cross-team collaboration and Storytelling are essential skills for this job.What you need to succeed 3-5+ years related work experience in online B2B environments.BS in statistics, mathematics, economics or other quantitative field required. Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $73,900 -- $167,100 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.
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