Principal Marketing Manager - Content Operations

Our CompanyChanging the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! Adobe is changing the world through digital experiences and is rapidly growing the Creative Cloud and Acrobat business globally to continue that mission. We know that organizations that use Acrobat and Creative Cloud can transform their business at an accelerated rate – and earn record-breaking benefits to their Adobe investment.The Principal Marketing Manager - Content Operations, will play a key role in the internal growth and transformation of the Global DMe B2B Marketing org. This new position will work with multiple teams to build the strategy and operating model of how content is planned, created, governed, and measured. This position will partner with other teams/functions throughout the entire Adobe enterprise org structure to champion maturity across Adobe’s marketing practices and technology. The ideal person will have a shown ability to build programs and supporting teams from the ground up which focus on improving collaboration, process, and how we use our own products, while creating strong standards and structure to increase operational efficiency.Responsibilities include:Definition and governance of Global Digital Media B2B Marketing org’s content operating model across the full content/asset lifecycle (planning, production, governance, and archiving)Partner with Global Digital Media B2B Marketing Ops team to govern and improve the existing larger campaign GTM operating model.Represent the Org’s content operation when participation is required to help drive enterprise initiatives with technical teams, i.e. Adobe Global IT’s Microsoft Dynamics Transformation/Campaign Utility program, Global Marketing and Strategy’s (GMS) Content Supply Chain Customer Zero program, and Global Marketing Operations and Technology’s (GMOT) Workfront Customer Zero programSupport content operations standard methodologies by designing use of technology, i.e. Workfront, Adobe Experience Manager Assets, SFDC, etc.Communicate strategies and recommendations to leadership teams to gain consensus and influence for change across a large organizationDevelop strong working relationships with key internal and external partners across different business units, operations teams, Adobe IT and marketingLead a virtual team across multiple functions within the organization to support and govern its content operationAct as admin for any point solution technologies such as AirTableRequirements:Bachelor's degree is preferred or 8+ years of experience in Marketing Operations or equivalent practical experience.8+ years of experience working within a Marketing Operations, Campaign Operations, or Digital Asset Management RoleStrong understanding of asset management and the technology used in the field of marketing used to handle assetsStrong passion in building new programs and new motions and teamsStrong ability to influence at all levels, internally and externallyAbility to operate in a complex environment with minimal supervisionExcellent interpersonal communication, written and verbalExperienced individual contributor with a consistent track record in working effectively across varied functional teamsOur compensation reflects the cost of labor across several  U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $123,200 -- $238,300 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans.  Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.