Getting onboard Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.Job Responsibilities :The Senior Marketing and Communications Specialist, Systems is responsible for developing and implementing marketing and communication strategy for Razer in the North and South America region. Reporting to the regional marketing director, and supporting the regional sales and global PR team, this position leads communication and marketing activity for the Systems business units including gaming laptops, productivity laptops, accessories and other related computer product categories.Essential duties and responsibilities: Develop and implement targeted marketing and communication strategies for the North, Central and South American markets to support product initiatives. Direct PR agencies and other external PR resources. Implement breakthrough paid and earned Media strategies and activation frameworks to build brand awareness and affinity, elevate brand equity, engage new consumers and inspire loyalty. Represent company as a spokesperson with media. Closely collaborate with regional marketing, sales and social media teams. Identify and manage collaboration with influencers, streamers and esports organizations. Establish strategic media relations plans for new product launches and hero products. Manage to KPI’s and maintain and leverage reporting tools to demonstrate results/success including Share of Voice in the category. Implement the organization's public relations strategies, policies and procedures. Maintains current database of public relations contacts and record of communications. Coordinates marketing activities with promotional, events and sales activities. Manage the distribution of product samples and other marketing resources. Other duties as assigned. Pre-Requisites :Salary Ranges (per annum):$58,575.00 - $97,625.00Disclaimer: Exact compensation may vary based on skills, experience, and location.Are you game?
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