Senior Manager, Performance Marketing

We are a team of doers, seasoned engineers, hackers and builders, working on the future of streaming data. Funded by premier investors including GV and Lightspeed, Redpanda is building the streaming data platform for developers. We’re evolving streaming beyond the Apache Kafka® protocol into a unified “engine of record” that delivers a categorical reduction in complexity, wicked-fast performance, onboard Wasm transforms, and transparent tiered storage that gives consumers access to both real-time and historical data from a single API.   We are assembling a world-class marketing team to help grow our business. Join us to help raise awareness, build pipeline and create processes to advance Redpanda from a fast growing startup to the top of the data industry. We seek a Senior Paid Media Manager who is passionate about developer-focused demand generation, has tremendous attention to detail and communicates clearly across every channel. Reporting to the Director of Growth Marketing, you will own many of the campaigns that are critical to Redpanda’s ongoing success. You are: Eager to thrive in a remote-first, fast-growing, global start-up Self-motivated, driven, accountable, and bring a sense of ownership  Outgoing, curious and quick to adapt What you will be doing: Develop and execute strategic marketing campaigns across multiple platforms with a focus on paid search, display, video, and social platforms Day-to-day management of multiple paid digital marketing campaigns across LinkedIn, Google Search, Display, and YouTube Manage all aspects of campaign configuration, launch, and ongoing optimization, with an emphasis on ad copy, ad concepts, and campaign themes Develop and drive paid media programs that create demand and accelerate sales opportunities, supporting events, SaaS lifecycle, ABM and email marketing Troubleshoot, problem solve and find creative solutions to internal campaign needs and optimization Identify optimization opportunities, including continuous testing of ad copy and landing pages, including A/B testing Ensure campaigns are meeting clearly defined conversion objectives Track and manage the leads and opportunities resulting from your campaigns Create journeys for technical audiences and design nurture campaigns  Create and maintain meaningful analytics and reporting to monitor and show campaign progress and performance Maintain knowledge of industry best practices and new technologies What we look for: 6+ years of relevant experience, preferably in B2B technology with a technical audience Bachelor’s degree in Communications, Marketing, or related field, or equivalent Direct working knowledge of Google Adwords, Analytics, LinkedIn Ads, Meta ad platforms A tremendous attention to detail with a focus on driving measurable results Demonstrated knowledge of B2B marketing in the areas of demand generation, field marketing and/or marketing operations Proven ability to design and lead campaign strategies Desire and ability to collaborate with diverse, global teams in a fast-paced environment Ability to toggle between strategy and execution Hands-on experience working with Salesforce/Hubspot B2B software industry experience a plus Experience managing agencies and contractors a plus Excellent verbal and written communication skills   U.S. base salary range for this role is $133,000 - $157,000 (CO, TX) and $153,000 - $180,000 (CA, NY). Our salary ranges are determined by role, level, and location. As a remote-first company, we strive to consider each candidate's job-related skills, location, experience, relevant education or training to determine individual base salary. Your talent partner will share more about the specific salary range for your preferred location during the hiring process. Redpanda is used by Fortune 1000 enterprises pushing hundreds of terabytes a day, as well as by the solo dev prototyping a React application on her laptop. Think of it as a streaming data API platform that scales with you from the smallest projects to petabytes of data distributed across the globe. Join Redpanda if you’d enjoy being part of a fast-moving, 100% remote organization with team members around the globe and a culture based on trust, transparency, communication, and kindness.  #LI-Remote