Senior Director, Brand Marketing

Company: Moloco
Company: Moloco
Location: Redwood City, California, United States
Posted on: 2023-04-20 22:10
About MOLOCO Moloco’s goal is to make the digital economy more equitable and profitable by delivering advanced machine learning to companies of all sizes. With Moloco’s machine learning platform for growth and performance, every app publisher and online retailer can now unlock the value of their unique, first-party data for user acquisition, retention, and monetization campaigns.  Founded in 2013, our advanced machine learning engine powers our product portfolio. Moloco Cloud DSP enables performance marketers to quickly scale user acquisition and achieve greater lifetime value through battle-tested prediction models. Moloco Retail Media Platform enables online retailers and marketplaces to establish their own performance ads business.  Our technology is best in class; we received the SMARTIES X silver award for Machine Learning and AI, and Moloco was named the Cross-Industry Winner for Google Cloud Customer Awards.  The company is in hyper-growth mode and we ranked #95 in the Inc. 5000 fastest-growing private companies for 2022. We ranked #91 among Deloitte’s 2021 Fast 500 and have been certified by 91% of the company via Great Places to Work .  It’s a great time to join this innovative team. Moloco is headquartered in Silicon Valley, with offices in San Francisco, New York, Seattle, London, Seoul, Singapore, Beijing, and Tokyo. For more information, visi t www.moloco.com The Impact You'll Be Contributing to Moloco : We are looking for an experienced marketing leader to join a growing marketing team tasked with raising Moloco’s profile. You’ll contribute to our success through the development and implementation of marketing plans appropriate for the region and in tight collaboration with sales leadership.  Here’s what you’ll be working on: Lead Global Brand Marketing team and master relationship with partner agencies  Develop a global brand strategy and program, campaigns that are aligned with our company mission and vision for Moloco and our product to meet the brand objectives  for the company Develop holistic brand marketing programs based on customer insights Drive global brand awareness through developing brand programs/ content including Thought leadership and Insights working closely with creative team and agency partners Partner and execute brand marketing programs leveraging all marketing channels including digital and partner campaigns, events, social media and PR Proven ability to optimize marketing mix by analyzing performance of campaigns and programs and align marketing budgets to the biggest impact activities Serve as a thought leader for company and product brand  Develop strong relationships, influence and collaborate effectively with leadership, key cross functional leaders and teams across the company Here is what you need to succeed  (Experience & Qualifications) Minimum Qualifications 15+ years of relevant marketing experience Deep brand marketing experience including developing brand strategy and brand marketing programs campaigns including narratives, thought leadership content,  insights.  Experience in leveraging all marketing communication channels including events (physical and virtual) , digital( including social, web, paid advertising, emails and CRM) , sales enablement and working on PR programs  Experience  leading end to end brand marketing from strategy development to execution and tracking in a global environment.  Proven experience communicating effectively, collaborating and influencing strategically across cross-functional stakeholders at all levels Excellent leader/manager who is passionate about making their direct reports successful  Comfortable working in a dynamic, fast-paced, team-centric startup environment Demonstrated ability in operational efficiency through automation of tools and processes Critical thinker with a growth mindset who is passionate about helping others win The ability to travel as needed when safely able to do so Preferred Qualifications Experience in the advertising, adtech or martech industries or familiarity with machine learning is a huge plus Experience working with marketing tools such as Hubspot, Hootsuite and content management systems Master’s or Bachelor’s degree in marketing, business or related field, or commensurate experience Some of the total rewards we offer… Physical Health & Wellness benefits, to support our Moloco employees in making their health and wellness a priority. Flexible PTO, so long as you promise to come back! Learning & Development - All regular full-time and part-time employees receive an annual learning and development stipend of $2,500 per calendar year. Commuter Benefit - All full-time employees are eligible to participate in country-specific transportation benefits. WFH - We provide an allowance of $1,000 (based on local currency) to outfit your home office regardless of hybrid or permanently remote employees.  Communications reimbursements for phone and internet. Got Lunch? We provide country specific lunch stipend benefits Virtual initiatives and events to keep you connected with your colleagues. Generous Employee Referral Bonus program. And much more. Ask your recruiter for a full list of total rewards and benefits specific to your region! Moloco is a truly rewarding place to work and in an exciting period of growth, which you could be a part of. Join us today and apply now! Our Compensation And Benefits (for California & New York State Residents Only ) Base Compensation Range: $164,538.00 - $246,806.00 In accordance with California & New York state law, the range provided is a reasonable estimate of the base compensation for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, knowledge, skills and abilities. We also offer a competitive benefits package. Ref: 1027
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