Marketing Lead

Company: Climate Club
Company: Climate Club
Location: Remote
Posted on: 2023-04-20 21:58
Climate Club is the carbon emissions reduction platform that leading enterprise companies use to drive sustainability across every department and every role . Our software platform is purpose-built to enable companies to engage and activate their employees to accelerate Net Zero targets and drive real business value. We work with some of the most recognizable organizations in the world to help them maximize the impact of their climate actions across their business, and are creating a new, exciting category at the intersection of enterprise software and climate tech. Climate Club is building our Marketing organization and looking for an individual to partner with our founders to scale our product marketing, demand and lead generation, and category creation efforts. We are looking for a marketer who is entrepreneurial, has an attention to detail, is passionate about climate and excited to partner with sales to find and win business. You will have broad responsibilities including social, content, product launches and more. This role reports directly to the CEO. What you’ll do: Partner closely with Climate Club founders to identify and prioritize marketing needs then move to execution and measurement Create clear and compelling messages that generate action from our ICPs Launch new product features by identifying the benefits and communicating them across various channels while optimizing for impact Review analytics and lead data to suggest and implement changes to campaigns and user journeys Partner with the product and design team to schedule and prioritize work Partner with sales to coordinate outbound and inbound tactics as well as prioritize and produce content and collateral requested by the sales team Provide creative solutions and spark to help establish Climate Club as a leader in an emerging space Manage our external PR and Comms relationships Work in a fast-paced, innovative environment, take initiative to get stuff done, make an impact, try new things and work in a collaborative culture Stay on top of industry trends to understand what is important now and, where appropriate, insert Climate Club into the dialog About you: 5+ years of B2B SaaS marketing experience Experience updating websites via CMS, Webflow experience is a plus Comfortable writing, publishing and measuring content such as blog and social posts as well as managing the creation and design of longer form content like webpages, thought leadership content and ebooks Experience managing agency and contractor relationships Understand the basics of Marketing operations and automation. Experience with HubSpot is a plus. Up-to-date on the latest trends in digital marketing Strong written communication skills Believe in strong opinions loosely held Hold a profound commitment to integrity, honesty, and ambition Bonus points: You have experience as a Department of 1 where you've been the first Marketing hire at an organization You've represented your company by presenting at conferences or webinars A few things we’re looking for: Own a growth mindset. Work hard, find opportunities to learn, and seek input from others Have the ability to step in and own Sustainability from guiding the overarching vision down to day to day execution, while preparing to build a team as the business scales Comprehend complex concepts but be able to communicate them to others in a clear, simplified manner Build meaningful relationships and put the needs of the customer first Act like an owner Enjoy being a part of a team-first culture Be passionate about supporting the company mission, which is to have meaningful impact on this generation’s greatest challenge - reversing climate change Diverse Perspectives We know that innovation thrives on teams where diverse points of view come together to solve hard problems in ways that are just now possible. As such, we explicitly seek people that bring diverse life experiences, diverse educational backgrounds, diverse cultures, and diverse work experiences. Please be prepared to share with us how your perspective will bring something unique and valuable to our team. We Offer Generous options in our early stage startup for key members of the team Working among a diverse, expert team at the forefront of climate tech, behavioral change, and people technology Opportunity to make a foundational contribution to our mission: shifting individuals and leading companies towards more responsible climate behaviors, consumption and activities Remote-first work environment with No-Meeting Wednesdays Robust benefits including full medical, dental and vision insurance, 401k and sustainability benefit ($1,000 annually to spend on increasing personal sustainability)
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