Growth Marketing Manager, GTM Strategy

Job Requisition ID #25WD9208425WD92084, Growth Marketing Manager, GTM StrategyPosition OverviewWe are seeking an experienced and passionate Growth Marketing Manager, GTM Strategy to join our Emerging Business team within our Portfolio Marketing department. In this role, you will focus on go-to-market (GTM) planning in close collaboration with our sales, product, and data analytics teams. Your main responsibilities will revolve around GTM forecasting and reporting, specifically concerning OKRs and KPIs for marketing. Reporting to the Head of Global Growth, you will play a critical role in our quarterly business reviews (QBRs), quarterly business plans (QBPs), and reporting, while bridging the gap between growth marketing, business development (BD), inside sales representatives (IDRs), and sales.ResponsibilitiesDevelop and implement go-to-market and growth strategies in collaboration with sales, product, and data analytics teamsPerform detailed data forecasting to inform and measure global OKRs, POR (Plan of Record) and KPIs for marketing initiativesLead and support quarterly business reviews (QBRs) and quarterly business plans (QBPs) providing insightful analysis and recommendationsProduce comprehensive reporting and analysis aimed at improving marketing effectiveness and driving business growthFoster strong relationships and provide strategic insights to bridge growth marketing efforts with business development, ISRs, and sales teamsAnalyze marketing data to evaluate the effectiveness of campaigns and pinpoint areas for enhancementHelp develop reports and dashboards to create and maintain comprehensive reports to monitor KPIs and marketing metricsOptimize marketing strategies by conducting A/B testing and other experiments to refine approaches and boost conversion ratesUncover insights through advanced analytics to identify trends and drive strategic growth initiativesPresent clear and actionable insights to stakeholders to inform decision-makingStay informed on industry trends and best practices in marketing analyticsMinimum QualificationsBachelor’s degree in Marketing, Business, Data Science, or a related field; Master’s degree preferredAt least 5 years of experience in growth marketing, with a strong background in GTM planning, analytics, and data forecastingProficiency in SQL and experience working with large datasetsDemonstrated experience working collaboratively with sales and data teamsStrong proficiency in analytics tools (e.g., Google Analytics, Tableau, BI tools) and marketing platforms (e.g., HubSpot, Marketo)Analytical mindset with strong ability to interpret complex data and translate it into actionable insightsExcellent verbal and written communication skillsDemonstrated experience in A/B testing and conversion rate optimizationTeam player with the ability to collaborate effectively in a fast-paced environmentPreferred QualificationsExperience in the tech or software industry (B2B SaaS preferred)Familiarity with marketing automation tools and CRM systemsLearn MoreAbout AutodeskWelcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!Salary transparencySalary is one part of Autodesk’s competitive compensation package. Offers are based on the candidate’s experience and geographic location. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.Diversity & BelongingWe take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belongingAre you an existing contractor or consultant with Autodesk? Please search for open jobs and apply internally (not on this external site).