Senior Director, Content Insights & Planning

Back to jobs Senior Director, Content Insights & Planning Los Angeles, CA (Hybrid) Apply Tubi is a global entertainment company and the most watched free TV and movie streaming service in the U.S. and Canada. Dedicated to providing all people access to all the world’s stories, Tubi offers the largest collection of on-demand content, including over 275,000 premium movies and TV episodes and over 300 exclusive originals. With a passionate fanbase and over 97 million monthly active viewers, the company is committed to putting viewers first with free, accessible entertainment for all. About the Role: We’re looking for a strategic, highly analytical, and business-minded leader to join our team as Senior Director, Content Insights & Planning . In this role, you will lead a team focused on uncovering and communicating impactful insights that directly inform content strategy, merchandising, programming, and acquisitions decisions. You’ll partner closely with stakeholders across Content, Data Science & Analytics, Product, and Finance to develop frameworks, roadmaps, and recommendations that help guide investment decisions, optimize title mix, and drive long-term audience growth.  This is a global role, with visibility and influence across all of Tubi’s markets, supporting content strategy and planning internationally. You will work closely with senior leadership and cross-functional teams to surface actionable learnings that shape the future of Tubi’s content offering and merchandising, with a focus on performance, viewer behavior, and long-term audience growth. This is a hybrid role based out of our Los Angeles office. What You'll Do: Lead the development of content performance frameworks and audience insights that drive strategy across Original Programming, Content Acquisition & Partnerships, and Scheduling. Provide data-driven guidance for greenlighting, scheduling, and optimizing content investments Deliver recurring and ad hoc reporting to executive leadership, synthesizing complex data into actionable insights that inform strategic direction and investment decisions Drive insight-backed recommendations to support merchandising efforts across editorial curation, ML personalization, and campaign execution—informing container strategy, title positioning, and the promotion of priority launches to maximize engagement and visibility Drive audience segmentation analysis to support more personalized and effective content experiences in collaboration with Product and Data Science & Analytics teams Develop projections and planning models that help prioritize content investments, shape the content roadmap, and align resources with strategic goals Partner cross-functionally to provide data-backed content highlights, performance readouts, and scheduling insights that support strategic planning cycles Identify and communicate emerging trends in viewer behavior, content consumption, and platform performance to guide future merchandising, programming and acquisition strategies Represent the Content organization in cross-functional planning forums, advocating for content priorities and surfacing opportunities for strategic collaboration Your Background 10+ years of experience in content analytics, business intelligence, or strategic insights within a streaming or digital media environment Strong expertise in content performance measurement, audience segmentation, and predictive modeling Proven success translating complex data into actionable recommendations for creative and strategic stakeholders Deep understanding of the streaming landscape, including Originals development, content acquisition, and viewer behavior patterns Experience working closely with Content, Product, and Data Science teams to guide decisions and product evolution through insights Exceptional storytelling skills, with the ability to influence at the executive level through data and narrative Advanced Excel and data visualization skills; experience with BI tools like Looker, Tableau, or similar Strong understanding of data pipelines, experimentation design, and measurement frameworks Highly organized, detail-oriented, and comfortable working in a fast-paced, evolving environment Pursuant to state and local pay disclosure requirements, the pay range for this role, with final offer amount dependent on education, skills, experience, and location is listed annually below. This role is also eligible for an annual discretionary bonus, long-term incentive plan, and various benefits including medical/dental/vision, insurance, a 401(k) plan, paid time off and other benefits in accordance with applicable plan documents. California Compensation Base ($163,700 to $233,900/year) + Bonus + Long-Term Incentive Plan + Benefits #LI-SL4  #LI-Hybrid Tubi is a division of Fox Corporation, and the FOX Employee Benefits summarized  here , covers the majority of all US employee benefits.  The following distinctions below outline the differences between the Tubi and FOX benefits: For US-based non-exempt Tubi employees, the FOX Employee Benefits summary accurately captures the Vacation and Sick Time. For all salaried/exempt employees, in lieu of the FOX Vacation policy, Tubi offers a Flexible Time off Policy to manage all personal matters. For all full-time, regular employees, in lieu of FOX Paid Parental Leave, Tubi offers a generous Parental Leave Program, which allows parents twelve (12) weeks of paid bonding leave within the first year of birth, adoption, surrogacy, or foster placement of a child in addition to applicable government leave program(s) and FOX’s short-term disability policy. This time is 100% paid through a combination of any applicable state, city, and federal leaves and wage-replacement programs in addition to contributions made by Tubi. For all full-time, regular employees, Tubi offers a monthly wellness reimbursement. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law. Create a Job Alert Interested in building your career at Tubi? Get future opportunities sent straight to your email. Create alert Apply for this job * indicates a required field Autofill with Greenhouse First Name * Last Name * Email * Phone * Location (City) * Locate me Resume/CV * Attach Attach Dropbox Google Drive Enter manually Enter manually Accepted file types: pdf, doc, docx, txt, rtf Cover Letter Attach Attach Dropbox Google Drive Enter manually Enter manually Accepted file types: pdf, doc, docx, txt, rtf LinkedIn Profile Website Will you now or in the future require sponsorship to work within the United States? * Select... Are you currently employed or have you been employed with Tubi or any Tubi affiliates? * Select... How did you hear about this opportunity? * Select... If referred by a Tubi or Fox employee, please include the referrer's Tubi or Fox email address. Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. As set forth in Tubi’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law. Gender Select... Are you Hispanic/Latino? Select... Race & Ethnicity Definitions If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Veteran Status Select... Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Why are you being asked to complete this form? We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . How do you know if you have a disability? A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to: Alcohol or other substance use disorder (not currently using drugs illegally) Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS Blind or low vision Cancer (past or present) Cardiovascular or heart disease Celiac disease Cerebral palsy Deaf or serious difficulty hearing Diabetes Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders Epilepsy or other seizure disorder Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome Intellectual or developmental disability Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD Missing limbs or partially missing limbs Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS) Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities Partial or complete paralysis (any cause) Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema Short stature (dwarfism) Traumatic brain injury Disability Status Select... PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete. Submit application