Senior Field Marketing Manager

Back to jobs Senior Field Marketing Manager New York, New York, United States; Washington, District of Columbia, United States Apply About Us Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, helping more than 1 million users and 700,000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners, the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience and make better decisions, faster.  At Diligent, we're building the future with people who think boldly and move fast.  Whether you're designing systems that leverage large language models or part of a team reimaging workflows with AI, you'll help us unlock entirely new ways of working and thinking.  Curiosity is in our DNA, we look for individuals willing to ask the big questions and experiment fearlessly- those who embrace change not as a challenge, but as an opportunity.  The future belongs to those who keep learning, and we are building it together.  At Diligent, you’re not just building the future—you’re an agent of positive change, joining a global community on a mission to make an impact. Learn more at diligent.com or follow us on  LinkedIn  and  Facebook   Diligent is seeking a Senior Field Marketing Manager (AMER) to lead and execute regional marketing strategies that drive brand awareness, generate demand, and support revenue growth across the AMERS region. This individual will be instrumental in localizing campaigns, managing events, engaging customers, and partnering closely with sales and customer success teams to drive measurable business outcomes.   Key Responsibilities   Strategic Field Marketing Execution   Design and execute localized field marketing programs tailored to the governance space, including messaging, campaigns, and in-market activations Develop and manage multi-channel lead generation initiatives that increase MQLs, accelerate the pipeline, and drive conversions Support product launches and new feature rollouts by tailoring communications and promotional efforts for regional impact Customer Engagement & Brand Development Build brand visibility and strengthen Diligent’s presence through strategic community engagement and event-driven initiatives Organize and execute customer-focused programs such as user groups, training sessions, and executive briefings to drive retention and upsell opportunities Foster strong relationships with customers, partners, and influencers to create brand advocates and referral opportunities Event Planning & Management   Plan, promote, and execute regional events—including trade shows, roadshows, webinars, and executive roundtables—aligned with global and regional business objectives Ensure events are impactful, on-brand, and deliver ROI through lead capture, engagement, and conversion Cross-Functional Collaboration   Partner closely with regional sales, product marketing, digital, and content teams to align on messaging, target audiences, and go-to-market plans Act as a strategic bridge between global marketing teams and regional stakeholders to ensure alignment and adaptability in execution Performance Tracking & Budget Management   Establish KPIs for owned field marketing activities and regularly report on campaign performance, lead conversion, pipeline impact, and ROI Manage own marketing budget efficiently to maximize return and align with growth strategies What We're Looking For   7+ years of B2B marketing experience, with a focus on field or regional marketing, preferably in SaaS, governance, or enterprise tech Proven track record of creating and executing successful demand generation and customer engagement programs Strong event management skills—from concept through execution to post lead follow up—with measurable business outcomes Excellent cross-functional collaboration and stakeholder management skills Data-driven mindset with proficiency in marketing analytics, CRM, and campaign tools (e.g., Salesforce, Marketo, HubSpot) Experience managing and developing high-performing teams Ability to thrive in a fast-paced, matrixed environment with a high degree of ownership A curious mindset and a strong interest in leveraging AI tools and automation to enhance marketing efficiency, personalization, and impact Key Outcomes   Increased lead volume and pipeline progression from localized campaigns and events Stronger brand presence and market penetration across the AMERS region Improved customer retention and upsell through tailored engagement strategies High-quality event execution with clear attribution to pipeline and revenue Effective budget use and continuous campaign optimization based on performance insights U.S pay range $99,000 - $136,000 USD What Diligent Offers You   Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be differently both in our internal processes and to help our clients We care about our people.  Diligent offers a flexible work environment, global days of service, comprehensive health benefits, meeting free days, generous time off policy and wellness programs to name a few We have teams all over the world . We may be headquartered in New York City, but we have office hubs in Washington D.C., Vancouver, London, Galway, Budapest, Munich, Bengaluru, Singapore, and Sydney. Diversity is important to us. Growing, maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team, facilitate dialogue, and foster understanding. Diligent created the modern governance movement. Our world-changing idea is to empower leaders with the technology, insights and connections they need to drive greater impact and accountability – to lead with purpose. Our employees are passionate, smart, and creative people who not only want to help build the software company of the future, but who want to make the world a more sustainable, equitable and better place.  Headquartered in New York, Diligent has offices in Washington D.C.,  London, Galway, Budapest, Vancouver, Bengaluru, Munich, Singapore and Sydney.   To foster strong collaboration and connection, this role will follow a hybrid work model. If you are within a commuting distance to one of our Diligent office locations, you will be expected to  work onsite at least 50% of the time.  We believe that in-person engagement helps drive innovation, teamwork, and a strong sense of community.   We are a drug free workplace. Diligent is proud to be an equal opportunity employer. We do not discriminate based on race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental disability, age, military status, protected veteran status, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including, but not limited to, cancer related or HIV/AIDS related), genetic information, or sexual orientation in accordance with applicable federal, state and local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Diligent's EEO Policy and Know Your Rights . We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at recruitment@diligent.com . 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