Demand Marketing Manager

We are looking for a Demand Marketing Manager to join our Intellectual Property marketing team.Reporting to the Director, Demand Marketing, the Demand Marketing Manager is responsible for the design, development, execution and measurement of integrated lead creation and demand campaigns for Clarivate Brand IP Solutions. This role will drive and accelerate marketing-led growth and help to ensure that sales and revenue targets are met.In this role you will collaborate with key stakeholders within marketing, sales, product and the wider business to develop demand generation campaigns spanning the marketing funnel, leveraging content and a multi-channel approaches to maximize return on marketing investment.The Demand Marketing Manager measures campaign performance throughout the lifecycle, continuously optimizing through testing and a data-based, iterative approach. If you have experience with demand creation and lead generation marketing, we would love to speak with you!About You – experience, education, skills, and accomplishments.Bachelor’s degree in a related field.At least 7 years of experience in B2B digital demand marketing or similar positions Previous experience managing full life cycle of marketing campaigns It would be great if you also had . . .Analytical and quantitative skillsExperience with MS Office (Excel, Word and PowerPoint).Prior experience developing integrated, multi-channel campaigns that drive lead generation and pipeline contribution.What will you be doing in this role?Lead development and execution of global demand creation and lead generation marketing for Clarivate solutions through integrated, multi-channel campaignsDeveloping short-term and long-term demand strategy plansCollaborate with product and industry marketing teams to identify target personas, take value propositions to market and maximize engagementWork with global field marketing teams on local application of global campaigns, understand local demand requirements, and support lead follow-up discipline with Sales teamsLeverage appropriate marketing channels needed to achieve marketing reach and effectiveness; grow use of new channels to expand overall reachUtilize data and results across all levels of the marketing and sales funnel, analyse performance of campaigns, monitor progress toward goals and modify approach as neededAbout the TeamThis role will report to the Director, Demand Marketing within the IP Segment at Clarivate working as part of a team of 4 Demand Marketers as well as collaborating with the wider marketing teams within the Intellectual Property segment.  Hours of WorkThis is a full-time 1 year fixed-term contract position based in London, UK and will require hybrid working in our London office (2-3 days per week in office, rest of week remote).This position requires weekday (Monday - Friday) attendance with some scheduling flexibility available around core working hours.#LI-Hybrid, #LI-OnsiteAt Clarivate, we are committed to providing equal employment opportunities for all persons with respect to hiring, compensation, promotion, training, and other terms, conditions, and privileges of employment. We comply with applicable laws and regulations governing non-discrimination in all locations.At Clarivate, we are committed to providing equal employment opportunities for all  qualified persons with respect to hiring, compensation, promotion, training, and other terms, conditions, and privileges of employment. We comply with applicable laws and regulations governing non-discrimination in all locations.