Senior Director, Product Marketing

Company: Clarivate
Company: Clarivate
Location: Remote, United States of America
Commitment: Full time
Posted on: 2024-08-24 05:04
About You – Experience, Education, Skills, and Accomplishments  Bachelor’s degree required  Minimum 10 years of experience in Product Marketing within Life Sciences & Healthcare, Data/Intelligence AND/OR Software Companies  It would be great if you have...  Graduate degree (MBA, Marketing, etc.)  Prior B2B product marketing experience  Independent, self-starter that thrives on taking initiative without direct supervision  What you will be doing in this role:  Define and articulate unique value propositions and messaging that address customer needs and differentiate Clarivate Life Sciences & Healthcare Strategy Products offerings in the market.   Create effective product-related sales tools and work with enablement teams to empower the sales team to generate new business.   In collaboration with the Senior Vice President, Strategy Product Organization, develop and execute a comprehensive marketing strategy for Clarivate's Life Sciences & Healthcare Strategy Products solutions.   Conduct market research, persona development, and buyer journey mapping to gain a deep understanding of customer behaviors and needs.   Collaborate with product,  go-to-market, sales and marketing teams to successfully launch new capabilities and services.   Work closely with product and sales to gather feedback and insights for continuous service and message improvement.   Collaborate with the broader marketing organization to develop and execute marketing campaigns, content creation, and demand generation initiatives.   Build strong relationships with key stakeholders and internal teams to ensure alignment and effective collaboration.   Stay up to date with industry trends, competitor activities, and market dynamics to identify opportunities and risks.   Drive customer satisfaction and loyalty through effective marketing initiatives and communication.  Help drive thought leadership activities and data-driven storytelling to showcase Clarivate data and expertise to our market. Other duties as required to support portfolio success in the marketing area. About the Team   You will be part of the Life Science & Healthcare Strategy Products Organization, working closely with the Strategy Products Market Owner and team.  Clarivate is an Equal Opportunity Employer Vets/Minorities/Women/Disabled
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