Your work days are brighter here.At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That’s why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don’t need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.About the TeamDo what you love. Love what you do. At Workday, we bring best-in-class finance, HR, planning and analytics together, giving organizations of all sizes the power to adapt. We work hard, and we’re serious about what we do. But we like to have fun, too. We put people first, celebrate diversity, drive innovation, and do good in the communities where we live and work.The Workday experience is the combination of everything that's outstanding about Workday: our culture, our core values, our company meetings, our recognition programs, but most importantly, it's our people. It's everything that makes us different from your average employer and makes Workday an outstanding place to work.About the RoleThe Field Marketing Manager, Strategic Initiatives, reporting to the Senior Director, North America Marketing Strategic Initiatives, will play a meaningful role in driving the success of our sales and marketing teams. This role involves developing and implementing strategies, tools and training programs to improve the effectiveness and efficiency of our efforts. They will possess a deep understanding of sales and marketing processes, excellent interpersonal skills and a strategic approach. The ideal candidate will have a keen understanding of how to align these functions to achieve efficient results passionate about pipeline creation and acceleration.Develop and maintain comprehensive enablement strategy for all areas of the funnelAlign marketing strategies with sales goals to ensure a cohesive approachFacilitate communication and teamwork between teams to drive shared objectivesAdvocate for sales and marketing alignment to ensure optimization across the organization.Keen eye on performance metrics with focus on return on investment. Collaborate closely with Senior Director of Field Marketing, Demand Center teams, Alliances Marketing, Events Marketing, Product Marketing, and Product Management on upcoming product launches, as well as key corporate programs, to assist in driving pipeline.Be forward-thinking. Address the ongoing demand for opportunistic and ad hoc marketing needs of the sales teams in response to the health of the pipeline.About YouBasic Qualification 5-7 years of field marketing experience in B2B/enterprise software industry, planning and driving impactful field marketing programs.Strong interpersonal skills with the ability to build, articulate and obtain consensus from critical team members.Extensive experience working closely with multiple extended teams including sales, presales, alliances, and marketing. Other Qualifications Ability to work across functions and get results with external and internal constituents.Ability to be flexible, and adapt quickly and optimally to change.Experience in a fast-paced work environment. Excellent verbal and written communication skills. Strong problem solving and critical thinking skills. Passion for solving challenges with a strong work ethic.Strong Salesforce and Tableau experience is desired.Workday Pay Transparency StatementThe annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday’s comprehensive benefits, please click here.Primary Location: USA.CA.Pleasanton Primary Location Base Pay Range: $108,000 USD - $162,000 USD Additional US Location(s) Base Pay Range: $91,200 USD - $162,000 USDOur Approach to Flexible Work With Flex Work, we’re combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process!
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