Advertising Manager, Apple Services - parental leave role

Summary Posted: Jun 5, 2024 Weekly Hours: 35 Role Number: 200552711 We're looking for a highly organised self-starter to join the International Advertising team on a 12-month parental leave cover. This team leads Advertising in all global markets for Apple Services excluding the US. The International Advertising team is very data-driven, iterates constantly, and vigorously adapts. A performance marketing background will be an advantage. We expect this individual to constantly analyse results to find opportunities for performance improvement, and develop communication strategies based on customer insights. You will be responsible for managing the Agency, across multiple offices and timezones, to drive International performance. Ultimately, your success will be measured by the team's ability to drive acquisition, retention, and engagement through paid media campaigns. The right candidate is a performance focused marketer with strong leadership qualities and a strategic view towards the growth and development of subscription services. Description Description This role will lead agency team briefings, quarterly business reviews, budget planning, and strategic story telling. You will collaborate with Geo Marketing Managers to develop media mix and tactical strategies, monitoring results across International campaigns and have the ability to communicate digestible insights on a regular basis to share learnings and inform continued development of the program. Minimum Qualifications Minimum Qualifications Extensive digital marketing experience within a global organisation Experience driving and delivering multi-geo campaigns and projects Deep experience across programmatic, video, social, and Search Engine Marketing (SEM) with a focus on performance optimisation Expertise in media tracking, attribution methodologies, and a history of working with Mobile Measurement Partners (MMPs) and analytics teams Key Qualifications Key Qualifications Preferred Qualifications Preferred Qualifications Additional European languages are helpful, but not required Education & Experience Education & Experience Additional Requirements Additional Requirements More