Marketing Data Analysis - SQL Specialist

Marketing Data Analysis - SQL SpecialistDescription -We are looking for a SQL expert to join our growing team of CRM data analytics and drive improvements on customer acquisition, customer value, base monetization, and brand consideration for HP.  You will be responsible for key customer strategies including (but not limited to) customer contact strategies, acquisition strategies, retention strategies and overall CRM infrastructure cocreation. The ideal candidate should have a growth mindset and should be able to visualize the data structure and processes needed for achieving a business/strategic initiative and at the same time has a knack for seeing solutions in sprawling data sets.  As part of Digital Direct organization, you will support strategic direct to customers transformation. You’ll be welcomed to HP, an innovative US$50bi company that keeps reinventing itself and is #1 in most areas it plays.Key responsibilities:Supporting customer strategy teams by translating requirements into code for new data processes and reports to be implementedSupporting product and marketing teams by building codes generating key insights about the businessSupporting email experience teams by building customer segmentations, eligibility, exclusion rules for new customer touchpointsSupporting CRM team to build unified customer view utilizing available data points/processes and generation of new data points/processes.Supporting and guiding senior executive decision-making processes.Working with tableau counterparts providing accurate-on time data in an optimal formatGuiding and mentoring other team members with your SQL expertise helping them to create efficient and optimized queries.Requirements:10+ years of experience in SQL development supporting analytical functions of the team.Exposure to data analytics and actionable insight generationExperience in creating customer segments, email audiences, ad-hoc data pulls.Experience working with cross-functional teams. Familiarity with ETL conceptsAbility to efficiently write database code without compromising data quality, privacy or security.Expert Level SQL, PL/pgSQL, including stored procedures, functions, triggers, and views.Any experience with CRM domain or customer analytics would be a plus.Job -MarketingSchedule -Full timeShift -First Shift (India)Travel -Relocation -EEO Tagline - HP Inc. is EEO F/M/Protected Veteran/ Individual with Disabilities.