Marketing (B2B) Intern

Company: Live Nation Entertainment
Company: Live Nation Entertainment
Location: Toronto, ON, CA
Commitment: Full time
Posted on: 2024-03-14 05:01
Job Summary:JOB DESCRIPTION – MARKETING (B2B) INTERNLocation: Toronto, ON., Calgary, AB., or Winnipeg, MB.Division: UniverseLine Manager: Marketing Manager, B2BContract Terms: 8-month Internship (May-December 2024), Full-time (37.5 hours per week)THE TEAMUniverse is a leader in online ticketing for events, from small music venues to the largest immersive experiences. We’re growing fast, working with a diverse client base, and supporting innovative concepts as promoters seek to bring fans closer to their favorite artists & IP including Disney, BBC Earth, and BTS. We provide a highly scalable, self-serve ticketing experience, while working with the biggest names in live entertainment and operating in over 15 countries. Whether it’s ticketing interactive experience Squid Games for Netflix, a long-lost art carnival produced & promoted by Drake, or long-running immersive exhibits like Disney Interactive, Universe is tackling it all.Our global team of over 80 people operates as an independent entity within the larger Ticketmaster/Live Nation family. We set our own roadmap and operate a modern tech stack (i.e., Kubernetes, Docker, Flux and more!), all with the financial backing and resources of a Fortune 500 company. Free concert tickets are a cool perk too! THE JOBWorking closely with our B2B Marketing and Sales teams, you will help craft and tell the Universe story to thousands of clients and prospects, as our team expands to support a global clientele. In this role, you will assist with researching our competitive landscape and distilling our product narrative into compelling sales collateral and content across our B2B channels.Throughout this process, you will have opportunities to collaborate with wider, cross-functional teams at Ticketmaster and learn more about the live event industry, including the specific segments we operate in.You’ll accomplish this with a curious outlook, get-it-done attitude, an eye for detail and excellent communication skills.WHAT YOU WILL BE DOINGWork with internal and external stakeholders to refine sales collateral (decks, one-pagers, case studies, etc.) and drive our global sales enablement efforts.Write compelling copy for our B2B newsletters, blogs and other Ticketmaster channels to spotlight Universe product capabilities and solutions for the Attractions and indie Clubs segments.Liaise with the design team to create on-brand visual assets for use across B2B channels.Conduct research into competitive landscape and update client personas in collaboration with relevant teams.Update our website and CMS, as necessary, to highlight key client events and product capabilities.Other miscellaneous tasks, as required by Marketing and Sales team leads.YOU (BEHAVIOURAL SKILLS) AND WHAT YOU NEED TO HAVEThe student must be enrolled in a recognized and accredited post-secondary institution. Where the student seeks credit for the Internship, their post-secondary program must include a co-op or internship term.Strong written and verbal communication skills with proven ability to articulate complex ideas and product features in a clear, concise, and compelling manner.Experience with crafting engaging copy for newsletters, blogs, and various other marketing channels.Experience with crafting image assets for use in B2B contexts (proficiency with Photoshop and Figma is a huge plus!).Experience with utilizing data to pull out meaningful and actionable insights (proficiency with Microsoft Excel is essential).Ability to adapt to evolving priorities and deadlines in a dynamic work environment.Strong organizational skills to manage multiple tasks and projects simultaneously.Attention to detail in ensuring accuracy and consistency across all marketing materials.Ability to work independently, while collaborating effectively with teams as needed.NICE TO HAVEs Understanding of B2B marketing strategies, particularly in a SaaS environment.Experience with Webflow, Mailchimp and Domo.Experience with creating and voicing over simple video content.Experience working in ticketing and/or the events industry ​Applications must include a portfolio – portfolio can include examples of prior marketing experience, creations from case competitions/ related courses, etc. The ideal candidate will have examples of both relevant written communication and visual design work to share.LIFE AT TICKETMASTERWe are proud to be a part of Live Nation Entertainment, the world’s largest live entertainment company.Our vision at Ticketmaster is to connect people around the world to the live events they love. As the world’s largest ticket marketplace and the leading global provider of enterprise tools and services for the live entertainment business, we are uniquely positioned to successfully deliver on that vision. We do it all with an intense passion for Live and an inspiring and diverse culture driven by accessible leaders, attentive managers, and enthusiastic teams. If you’re passionate about live entertainment like we are, and you want to work at a company dedicated to helping millions of fans experience it, we want to hear from you.Our work is guided by our values:Reliability - We understand that fans and clients rely on us to power their live event experiences, and we rely on each other to make it happen.Teamwork - We believe individual achievement pales in comparison to the level of success that can be achieved by a team.Integrity - We are committed to the highest moral and ethical standards on behalf of the countless partners and stakeholders we represent.Belonging - We are committed to building a culture in which all people can be their authentic selves, have an equal voice and opportunities to thrive.EQUAL OPPORTUNITIESWe are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It's talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.Ticketmaster Canada will provide reasonable accommodations for qualified individuals with disabilities in the job application process. If you have difficulty using our online application system and need an accommodation due to a disability, please email accessibilitycanada@ticketmaster.ca. Please note this inbox is limited to accommodation requests. Resumes submitted to this inbox will not be considered.#UniverseCareers
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