We engage the most inspired minds to do their best work wherever they work best—powering the freedom to create worldwide.WP Engine is the most trusted WordPress technology company, powering over 1.5M digital experiences in 150+ countries for businesses of all sizes. WP Engine’s all-in-one platform enables customers to design, build, power, and manage extraordinary WordPress, eCommerce, and headless sites—all thanks to a nonstop commitment to innovation, award-winning WordPress expertise, and a set of core values that guides us every day. What's cool about this job. Would you like to join a fast paced, fun-loving and diverse team? WP Engine's website experience team is looking for a key leadership role responsible for overseeing the strategic direction, development, and optimization of an organization’s online presence to ensure an engaging user experience. Your primary goal will be to create a frictionless online experience that aligns with our business objectives, enhances brand identity, and drives growth. You will collaborate closely with cross-functional teams to ensure that the website serves as an effective tool to engage, inform, and convert visitors into customers. The ideal candidate will possess a strong background in web development, user experience design, and digital marketing strategies. This is a 6-month contract role, with the potential for extension depending on business needs and performance. The day to day.Strategic Leadership:Develop and execute a comprehensive strategy for optimizing the organization's website to enhance user experience, drive engagement, and achieve business objectives.Collaborate with cross-functional teams including acquisition channels, lifecycle management, brand, and product to align website initiatives with overall company goals.Stay abreast of industry trends, emerging technologies, and best practices to continuously improve the website experience.Website Development and Maintenance:Oversee the planning, design, development, and implementation of website features, functionality, and enhancements.Manage website projects from conception to completion, ensuring on-time delivery and adherence to quality standards.Monitor website performance, conduct regular audits, and implement improvements to optimize speed, usability, and accessibility.User Experience Optimization:Conduct user research, testing, and data analysis to identify opportunities for enhancing the website's user experience.Oversee A/B testing roadmap to analyze user behavior, and continuously optimize the website to improve conversion rates and achieve KPIs. Collaborate with UX/UI designers to create intuitive, visually appealing, and user-friendly interfaces.Implement personalization and customization strategies to deliver tailored experiences for different audience segments.Digital Marketing Integration:Work closely with the broader marketing team to integrate digital marketing initiatives (e.g., SEO, SEM, email campaigns) with the website to drive traffic, conversions, and engagement.Utilize web analytics tools (e.g., Google Analytics, Segment) to track key metrics, analyze user behavior, and optimize marketing efforts.Team Leadership and Development:Lead and mentor a team of website developers, designers, and optimization managers, fostering a culture of collaboration, innovation, and continuous improvement.Provide guidance, feedback, and professional development opportunities to team members to help them grow and succeed in their roles.Foster strong relationships with external vendors, agencies, and partners to support website development and maintenance efforts. Your skills and expertise.Minimum qualifications:Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.Proven experience in managing website development, digital marketing, user experience design, or related roles with at least 7 years in a leadership role.Strong understanding of web technologies (e.g., HTML, CSS, JavaScript), content management systems (e.g., WordPress), and web analytics tools (e.g., Google Analytics, Segment). Excellent communication skills with the ability to articulate complex ideas and influence stakeholders at all levels of the organization.Strategic thinker with a data-driven approach to decision-making and a passion for delivering exceptional user experiences.Up-to-date knowledge of industry trends and emerging technologies. #LI-TB1#LI-RemoteAt WP Engine, we strive to have the broadest possible view of diversity, going beyond visible differences to include the background, experiences, skills, and perspectives that make each person unique. WP Engine is proud to be an equal opportunity workplace and is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or any other basis protected by federal, state, or local law.
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