CRM Specialist (6-month fixed-term)

Turo is the world’s largest car sharing marketplace where you can book the perfect car for wherever you’re going from a vibrant community of trusted hosts across the US, UK, Canada, Australia, and France. Whether you're flying in from afar or looking for a car down the street, searching for a rugged truck or something smooth and swanky, Turo puts you in the driver's seat of an extraordinary selection of cars shared by local hosts. About the Team: We’re looking for a seasoned CRM Specialist who will be responsible for high-impact initiatives and programs to increase our customers’ retention and engagement across our owned media channels such as; email, push, & SMS. In this role, you will create and execute engagement strategies that move business metrics; building and shipping marketing campaigns that get our users to activate and repeat.  The ideal candidate is well-versed in thoughtful customer engagement approaches, has microscopic attention to detail with a love of numbers and data, and a keen eye for creative execution. This role is a fantastic opportunity for an eager marketer to dig in and drive real impact from day one. The CRM Specialist is a full-time 6-month fixed-term opportunity, (maternity cover) reporting to the UK Marketing Director. What you will do:  Be responsible for creating engagement campaigns for the UK customer lifecycle, including automated comms, promotions, and seasonal campaigns. Improve onboarding, activation, and retention of our users through engagement channels, including email, in-app/push, and content marketing. Manage end-to-end development and execution of email campaigns. Includes driving the creative review process, collaborating with designers and copywriters, identifying target audience segments, and delivering tailored communications that drive impactful engagement. Create detailed customer journey flows with actionable trigger points to drive conversion and engagement. Oversee the seasonal calendar for engagement marketing campaigns. Present regular updates and performance reports to key business stakeholders. Your Profile:  3+ years of experience in customer marketing, customer communications, or customer engagement. Familiarity with CRM technology, including ESPs, segmentation tools, and complex data structures and systems. Very strong analytical skills and a data-focused mentality. We love to use Tableau, DOMO, Google Sheets. to help us tell the story of our campaign performance. Strong stakeholder management and interpersonal skills. A record of business results through testing and deploying marketing campaigns across channels. Experience with HTML/CSS and how templates are loaded and coded into a marketing automation tool. Extremely organised, dependable, self-motivated & have a strong ability to multi-task  A bachelor’s degree or equivalent experience. #LI-LT1 Benefits Competitive salary, equity, benefits, and perks for all full-time employees Employer-paid medical, dental, and vision insurance (Country specific) Retirement employer match $2,000 Learning & Development stipend to invest in your professional development $1,000 USD Turo host matching and $1,500 USD vehicle reimbursement program $100 USD Monthly Turo travel credit Cell phone, internet and Fringe benefit stipend Paid time off to relax and recharge Paid holidays, volunteer time off, and parental leave For those who are in the office full-time or hybrid we have weekly in-office lunch, office snacks, and fun activities Annual Turbo Week (week-long, company-wide conference)   We are committed to building a diverse team. If you are from a background that's underrepresented in tech, we'd love to meet you. Aside from an award winning work environment and the opportunity to be part of the world’s largest car sharing marketplace, we are also growing the team quickly - join us!   Even if you don't meet every qualification, we are looking for people with enthusiasm for what we do and we will consider you for this and other possibilities.   Turo is an Equal Opportunity Employer and a participant in the U.S. Federal E-Verify program.  Women, minorities, individuals with disabilities and protected veterans are encouraged to apply.  We welcome people of different backgrounds, experiences, abilities and perspectives.   Turo will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance, as applicable.   We welcome candidates with physical, mental, and/or neurological disabilities. If you require assistance applying for an open position, or need accommodation during the recruiting process due to a disability, please submit a request to People Operations by emailing PeopleOps@turo.com .   About Turo Turo is the world’s largest car sharing marketplace where you can book the perfect car for wherever you’re going from a vibrant community of trusted hosts across the US, UK, Canada, Australia, and France. Whether you're flying in from afar or looking for a car down the street, searching for a rugged truck or something smooth and swanky, Turo puts you in the driver's seat of an extraordinary selection of cars shared by local hosts. Discover Turo at https://turo.co m , the App Store, and Google Play, and check out our blog, Field Note s .   Read more about the Turo culture according to Turo CEO, Andre Haddad.