Partner Marketing Manager

The Partner Marketing Manager is responsible for the delivery, development, and execution of demand generation programs that enable Workiva Partners to identify new sales opportunities, generate qualified sales pipeline, and drive revenue success for Workiva in EMEA. This includes developing and implementing strategic co-marketing plans, localized marketing, sales readiness training and product enablement. What You’ll DoDefine and execute Partner Marketing strategy in conjunction with our EMEA Partner organizationDevelop and document partner-led management strategiesBecome the expert for Partner Marketing processes, requirements, and dependencies for assigned areas Drive alignment with the global Partner Marketing team and cross-functional teamsEnsure mutual plans are created with Partners as defined by the Workiva Partner programCreate a cross-functional marketing plan to meet EMEA Partner objectivesBuild and execute joint marketing campaigns with EMEA Partners that result in measurable pipeline growthActively provide input to the regional and global Partner Marketing teams on requirements for future campaigns and infrastructure improvementsTake part in relevant projects to further enhance partner marketing operationsLeverage insight and tools to assess the effectiveness of Partner Marketing initiativesLead Partner Marketing planning and Quarterly Business Review cadence sessions with regional and global teamsWhat You’ll NeedMinimum Qualifications4+ years of related experience in a similar role - ideally partner/channel marketing, field marketing or similarUndergraduate degree or equivalent combination of education and experience in a related fieldPreferred QualificationsExcellent interpersonal communication, both written and verbalStrong presentation skillsAbility to influence at all levels - both internally and externallyMetrics-driven mindset with data and analytics skillsTeam player with a proven track record in working effectively with cross-functional teamsAbility to operate in a fast-moving and dynamic environmentB2B marketing experience with a focus on partner or channel marketingExperience in creating marketing campaigns aligned to business targets - supported clearly by joint value propositionsExperience in creating account based marketing (ABM) campaignsFluency in English required - additional fluency in Dutch, French or German a plus but not essentialTravel Requirement and Working ConditionsUp to 25% travel for customer, partner, and internal eventsReliable internet access for any period of time working remotely, not in a Workiva officeWhere You’ll WorkOur values drive how we work and who we hire. You will see these values ingrained in how we support our customers, work with team members, build our products and in the work environment we’ve created.We believe our people are our greatest asset, and our unique culture gives employees the opportunity to make an impact everyday. We give our employees the freedom and resources they need—backed by our culture of collaboration and diverse thought—to continue innovating and breaking new ground. We hire talented people with a wide range of skills and experiences who are eager to tackle some of today’s most challenging problems.At Workiva, you’ll enjoy: Casual Dress: Workiva has a casual work environment, most people wear jeans to the office.Involvement: Ability to participate in Business Employee Resource Groups (Black, Hispanic, Asian, Women, Rainbow (LGBTQIA+), Veterans, Disabilities), Volunteering, Company wide celebrations, and moreWork-life Balance: We have competitive PTO, VTO and Parental Leave. We encourage employees to spend time enjoying life outside of work. Learn more about life at Workiva: https://www.linkedin.com/company/workiva/Learn more about benefits: https://www.workiva.com/careers/benefitsWorkiva is an Equal Opportunity Employer. We believe that great minds think differently. We value diversity of backgrounds, beliefs, and interests, and we recognize diversity as an important source of intellectual thought, varied perspective, and innovation.  Employment decisions are made without regard to age, gender identity, race, religion, disability status, sexual orientation, or any other protected characteristic.  Workiva is committed to working with and providing reasonable accommodations to applicants with disabilities. To request assistance with the application process, please email talentacquisition@workiva.com.#LI-LC1