Marketing Analyst

At eBay, we're more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet.Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.About the team and the role:We are seeking a dedicated Marketing Analyst to craft and implement our global Paid Search strategy! You will be responsible for driving day-to-day operations, reporting, budgeting, and optimization of eBay’s Microsoft Ads Shopping & Text Ad campaigns within the Global Marketing team.Microsoft Ads is a significant & growing part of eBay’s broader Performance Marketing organization and stands as one of the key potential growth drivers for the business. With unmatched inventory eBay is unique among online retailers, and with huge scale comes massive marketing investments to connect sellers and buyers. Our mission is to 1) develop efficiencies through continuous testing and scale, 2) mature standard processes across markets and 3) strategically invest in platforms and tools to improve operations.This is a fantastic opportunity for an individual who is diligent, enjoys working in a result-driven team, is methodical, takes ownership, and can quickly synthesize critical metrics!What you will accomplish:Manage and optimize dynamic campaigns while monitoring performance, analyzing trends, outliers, and identifying areas for improvement.Influence campaign strategy towards achievable outcomesCollaborate with cross-functional teams to leverage expertise and understand technical requirementsCollaborate with business partners to establish clear marketing goals and deliverablesInvestigate issues ad hoc and quantify business impactConsistently communicate results in a clear and concise mannerContribute to test ideation, including hypothesis, measurement, and designCreate and organize regular reporting documents and status updatesWhat you will bring:Top 3 skills:Data Analytics: Proficient in Excel and SQL, adept at data visualization, problem solving, and strong data mining skills with a data-first mindset.Project Management: Demonstrated experience in planning and leading projects from start to finish.Campaign Management: Experienced in setting up and managing marketing campaigns in Microsoft Ads.Requirements:Bachelor’s degree in business, finance, applied mathematics, or related field preferredGeneral knowledge of Paid Search Marketing is a plusAbility to conceptualize business problems and solve them through data analysisCurious nature for sleuthing data to identify insightsStrong communication skills, both oral and written, and comfortable presenting to groupsAbility to manage multiple projects simultaneously and balance prioritiesExperienced in SQL scripting and self-serving on data from multiple data platformsUnderstanding of analysis techniques, including regression, clustering, and predictionKnowledge of R, Scala, Python, or equivalent tools is a plusExperience with Microsoft Ads, AdWords, and other online marketing platforms is also a plusThe pay range for this position at commencement of employment in California, Washington, or New York is expected in the range below.$88,000 - $137,500Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. The total compensation package for this position may also include other elements, including a target bonus and restricted stock units (as applicable) in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as PTO and parental leave). Details of participation in these benefit plans will be provided if an employee receives an offer of employment.If hired, employees will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status. If you have a need that requires accommodation, please contact us at talent@ebay.com. We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBay's commitment to ensuring digital accessibility for people with disabilities.Jobs posted with location as "Remote - United States (Excludes: HI, NM)" excludes residents of Hawaii and New Mexico. This website uses cookies to enhance your experience. By continuing to browse the site, you agree to our use of cookies. Visit our Privacy Center for more information.