#WeAreCrowdStrike and our mission is to stop breaches. As a global leader in cybersecurity, our team changed the game. Since our inception, our market leading cloud-native platform has offered unparalleled protection against the most sophisticated cyberattacks. We’re looking for people with limitless passion, a relentless focus on innovation and a fanatical commitment to the customer to join us in shaping the future of cybersecurity. Consistently recognized as a top workplace, CrowdStrike is committed to cultivating an inclusive, remote-first culture that offers people the autonomy and flexibility to balance the needs of work and life while taking their career to the next level. Interested in working for a company that sets the standard and leads with integrity? Join us on a mission that matters - one team, one fight.About the Role:CrowdStrike is seeking a digitally savvy, analytical and strategic marketing professional to join the Demand Generation Team as a Sr. Specialist – Demand Generation. The successful candidate has a strong understanding of how digital media channels interact, is comfortable executing campaigns from end-to-end and has experience developing B2B marketing strategies. This person is a problem-solver who has the ability to analyze data and meet specific KPIs. As a key function of the Demand Generation Team, this person will work cross-functionally with CrowdStrike’s Central Digital, Sales, Campaigns, and Field Marketing teams as well as external vendors. This role will report to the Manager, Demand Generation and will support projects not limited to quarterly media planning, ABM journey mapping, and ongoing SDR alignment. What You’ll Do:Develop audience and channel strategies that drive leads through the Demand Generation funnel, with an ultimate KPI of pipeline.Execute, optimize and analyze campaigns across various channels not limited to LinkedIn, 6sense display, and content syndication networks across multiple business segments for North and Latin America.Manage a quarterly campaigns budget.Build Outreach email campaign sequences and templates in partnership with CrowdStrike’s Sales and Field Marketing teams field.What You'll Need:Minimum 4 years marketing experience.Minimum 1 year managing digital paid media campaigns and budgets.Minimum 2 years driving media strategy.Experience with direct media buying.Experience in Display & Paid Social Channels: GDN, 6sense LinkedIn, etc.Experience with ABM Platforms: Demandbase, 6sense, etc.Bachelor’s Degree in Marketing, Communications, or a similar field.Bonus Points:Content writing experience.Foundational understanding of Marketo & SalesForce.B2B & SaaS experience.Marketing for cybersecurity or other B2B technology company highly desired.#LI-Remote#LI-MJ1Benefits of Working at CrowdStrike:Remote-first cultureMarket leader in compensation and equity awardsCompetitive vacation and flexible working arrangements Comprehensive and inclusive health benefitsPhysical and mental wellness programsPaid parental leave, including adoption A variety of professional development and mentorship opportunitiesOffices with stocked kitchens when you need to fuel innovation and collaborationWe are committed to fostering a culture of belonging where everyone feels seen, heard, valued for who they are and empowered to succeed. Our approach to cultivating a diverse, equitable, and inclusive culture is rooted in listening, learning and collective action. By embracing the diversity of our people, we achieve our best work and fuel innovation - generating the best possible outcomes for our customers and the communities they serve.CrowdStrike is committed to maintaining an environment of Equal Opportunity and Affirmative Action. If you need reasonable accommodation to access the information provided on this website, please contact Recruiting@crowdstrike.com, for further assistance.CrowdStrike participates in the E-Verify program. Notice of E-Verify ParticipationRight to WorkCrowdStrike, Inc. is committed to fair and equitable compensation practices. The base salary range for this position in the U.S. is $65,000 - $110,000 per year + variable/incentive compensation + equity + benefits. A candidate’s salary is determined by various factors including, but not limited to, relevant work experience, skills, certifications and location.Expected Close Date of Job Posting is:03-26-2024
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