eCommerce Analytics Manager

Company: HP
Company: HP
Location: Sant Cugat del Valles, Barcelona, Spain
Commitment: Full time
Posted on: 2024-01-27 05:39
eCommerce Analytics ManagerDescription -Applies expert subject matter knowledge to manage staff activities in solving most complex business/technical issues within established policies. Has accountability for a large multi-department area(s) or location(s) with significant impact on business unit results and organizational strategy. Acts as a key advisor to senior management on the development of overall policies and long-term goals of the organization. Plans, manages and monitors high-end operational/tactical activities of Staff. Staff members' primary focus is on either high-end tactical or broad strategic issues or a combination of both. Recruits and supports development of direct staff members.Directs and controls activities within a sub-region or Region.Typically manages 10 or more direct reports. Span of Control guidelines may differ from these numbers.Responsibilities:Typically hire/manage/develop Expert and Master level ICs.Direct/supervise the development of breakthrough analyses and frameworks to maximize return on marketing investment.Direct/supervise actionable planning and governance.Direct/supervise the creation and implementation of new processes, technology requirements and technical innovations to drive continuous improvement of marketing performance management systems.Direct/supervise the design of experiments on key marketing challenges to allow for a very deep understanding of highly complex modeling issues.Direct/supervise the integration and utilization of new campaign management and other MPM tools.Direct/supervise cross-functional and complex marketing programs and/or system implementation such as MRM/CRM/CKM.Direct/supervise the identification and definition of marketing requirements for IT to enable marketing process improvements that increase marketing effectiveness and efficiency.Direct/supervise the development of training and research materials and related processes and tools.Education and Experience Required:BA or BS in Marketing or related field; MBA preferred.10+ years marketing, market research and project management or operational experience.Experience in Marketing systems such as MRM or CRM applications.Advanced statistics background preferred for analytical positions (advanced degree preferred) in mathematics, statistics, econometrics, or related degree with deep research background for analytics roles.Prior experience in managing direct reports.Knowledge and Skills:Mastery knowledge of marketing principles, practices, tactics and tools.Mastery knowledge of Marketing fundamentals, lifecycle, marketing mix and knowledge management.Excellent written/oral communications and analytical skills.Excellent interpersonal skills; ability to build, manage and influence direct reports and virtual teams.Excellent negotiating and change management skills.Ability to interface effectively with senior executive management and demonstrate functional disciplines/knowledge.Excellent influencing, consensus-building and conflict resolution skills.Excellent operational skills with financial/business acumen and strategic mindset.For internal candidates: sales and services entityJob -MarketingSchedule -Full timeShift -No shift premium (Spain)Travel -Relocation -EEO Tagline - HP Inc. is EEO F/M/Protected Veteran/ Individual with Disabilities.
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