Marcom Program Professional

Company: HP
Company: HP
Location: Beijing, Beijing, China
Commitment: Full time
Posted on: 2024-01-26 05:04
Marcom Program ProfessionalDescription -Responsibilities: Develop, drive and evaluate key image-building, awareness building and/or promotional/demand generation programs and contact strategies across audiences, industries, sales channels or businesses - in direct support of revenue targets.Plan, execute and measure integrated point-of-sale strategies and presence for the retail channel.Drive a coordinated reference selling process across a business, industry or geography that has field and management backing.Establish, track and measure business group or country measurements of success (calls, clicks, leads, revenue, TCE, etc.).Drive integrated communications initiatives with other businesses and teams across HP and with customers/partners.Select, manage and motivate agency and/or contractor management.Manage functional budgets.Education and Experience Required: BA or BS in Communications, Marketing or Business Administration.7+ years of experience in direct marketing, communications or marketing.Knowledge and Skills: Advanced writing and editing skills - very minimal peer or manager edits needed.Strong organization and program management skills.Ability to link communications plans and activities to business results.Proven experience managing, leading, driving and measuring virtual teams toward common goal.Fluency in local language and English.High levels of tact and diplomacy.Agency and budget management.Job -MarketingSchedule -Full timeShift -No shift premium (China)Travel -Relocation -EEO Tagline - HP Inc. is EEO F/M/Protected Veteran/ Individual with Disabilities.
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