Partner Marketing Senior Specialist

Company: Genesys
Company: Genesys
Location: Georgia, USA
Commitment: Full time
Posted on: 2024-01-23 05:15
Build something new with a world-class team.At Genesys, we allow our employees to make their mark by entrusting them to make decisions and do what they’ve been hired to do: their very best. Your potential is waiting; why are you?Partner Marketing Specialist Genesys is looking for a Partner Marketing Specialist who is passionate about delivering innovative demand-generation programs for our partners. Reporting to the Senior Manager, Partner Marketing, the ideal candidate will possess both a deep understanding of partner campaign strategies as well as the ability to manage the marketing platform that enables the execution of those campaigns. Success in this role is measured by the growth and quality of new leads generated by partners. Key responsibilities include: Build demand generation campaigns (multi-language) for mid-market partners while working closely with region marketing, digital marketing, content strategy and other teams. Create partner communication and programs to increase campaign activations. Continuously innovate and introduce new ways to attract and engage with partners to increase campaign activation. Create self-help training and resources to increase partner enablement. Adapt existing digital content (such as collateral, white papers, and banners) to support joint marketing with Genesys partners.  Provide digital marketing support to internal partner teams and partners. Respond to questions in a timely fashion Generate weekly and monthly reports on content and campaign performance.  Suggest and implement ways to improve content creation, campaign execution, and partner usage.  Education: Bachelor’s degree or relevant experience in digital marketing or a related field.   Experience: 5+ years of marketing/advertising experience, preferably in a high-tech computer-related environment or in a marketing agency/sales environment. An understanding of the B2B model and channel partners or partner programs is strongly preferred. Proficient in using HTML and CSS.  Familiarity with content design tools like Adobe is a plus. Previous experience creating email, social, and/or web marketing campaigns. Prior experience using a marketing automation platform (i.e. Marketo, Eloqua, Zift, Salesforce.com, or similar) Ability to independently achieve successful outcomes with minimal supervision. Comfortable juggling multiple projects with varying deadlines, and multiple stakeholders and approvers. Quality-focused and excellent attention to detail. Excellent communication (oral and written) and problem-solving skills Strong organizational skills.  Able to set schedules and deliver projects on time. Prior experience with project management/collaboration software like Asana and Microsoft Teams is desired.  Compensation:This role has a market-competitive salary with an anticipated base compensation range listed below. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a commission or performance-based bonus opportunities.  $70,200.00 - $137,800.00Benefits:Medical, Dental, and Vision Insurance. Telehealth coverageFlexible work schedules and work from home opportunitiesDevelopment and career growth opportunitiesOpen Time Off in addition to 10 paid holidays401(k) matching programAdoption AssistanceFertility treatmentsMore details about our company benefits can be found at the following link: https://mygenesysbenefits.comIf a Genesys employee referred you, please use the link they sent you to apply.About Genesys:Every year, Genesys orchestrates billions of remarkable customer experiences for organizations in more than 100 countries. Through the power of our cloud, digital and AI technologies, organizations can realize Experience as a Service™ our vision for empathetic customer experiences at scale. With Genesys, organizations have the power to deliver proactive, predictive, and hyper personalized experiences to deepen their customer connection across every marketing, sales, and service moment on any channel, while also improving employee productivity and engagement. By transforming back-office technology to a modern revenue velocity engine Genesys enables true intimacy at scale to foster customer trust and loyalty. Visit www.genesys.com.Reasonable Accommodations:If you require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you or someone you know may complete the Reasonable Accommodations Form for assistance. Please use the Candidate field in the dropdown menu to ensure a timely response.This form is designed to assist job seekers who seek reasonable accommodation for the application process. Submissions entered for non-accommodation-related issues, such as following up on an application or submitting a resume, may not receive a response.Genesys is an equal opportunity employer committed to equity in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.Please note that recruiters will never ask for sensitive personal or financial information during the application phase.
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