Senior Director, Product Analytics and Insights

Company: Live Nation Entertainment
Company: Live Nation Entertainment
Location: Work From Home - California
Commitment: Full time
Posted on: 2024-01-19 05:02
Job Summary:JOB DESCRIPTION – Senior Director, Product Analytics and InsightsLocation: Remote - North AmericaDivision: Insights and AnalyticsLine Manager: VP, Research, Analytics, and InsightsContract Terms: Full-time/RegularJob Family: MK- Marketing AnalyticsJob Level: M5 – Senior DirectorTHE TEAMThe Insights and Analytics Team at Ticketmaster is a highly skilled and collaborative team that identifies opportunities for improvements to product features and drives overall revenue by innovating new ways to look at data and providing analysis and insights. Members of the Insights and Analytics Team partner with business teams across multiple functions including Product, Design, Sales, Marketing, Strategy, & Finance providing analyses covering fan insights, ticket sales, shopping behavior, site analytics, incremental revenue streams, venue/client analysis, and customer lifetime value.THE JOBWe are in search of an experienced Senior Director of Product Analytics and Insights. As the Senior Director of Product Analytics and Insights, you will lead a dynamic team responsible for providing actionable data insights that drive product development and enhance the overall fan experience. You will oversee high-impact initiatives from the outset and will be expected to lead, train, motivate, and develop employee skills in working with complex data sources, multiple tools, and analytical rigor.BENEFITS & PERKSOur motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:HEALTH: Medical, Dental and Vision benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)YOURSELF: Paid time off policy including holidays, sick time, and day off for your birthday, free concert ticketsWEALTH: 401(k) program with company match, Stock Program ReimbursementFAMILY: New parent programs & support including caregiver leave and infertility supportCAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainingsOTHERS: Volunteer time off, crowdfunding networkWHAT YOU WILL BE DOINGSpearhead the development and execution of a comprehensive product analytics strategy aligned with overarching business goals.Provide visionary leadership to the analytics team, fostering a culture of innovation, continuous improvement, and data-driven decision-making.Collaborate seamlessly with cross-functional teams to define and measure key product metrics that directly contribute to and align with the organization's strategic objectives.Utilize advanced data analysis techniques to uncover trends, patterns, and growth opportunities, delivering actionable insights to drive informed product strategy.Lead the conceptualization, development, and implementation of cutting-edge analytics tools and methodologies, enhancing the organization's data-driven decision-making processes.Work closely with key stakeholders to deeply understand business requirements and translate them into sophisticated analytical solutions.Establish and nurture strong relationships with internal stakeholders and counterparts within the Insights and Analytics NA organization.Collaborate with Global Product, Design, and Marketing teams to develop and execute a comprehensive learning agenda that aligns with global business initiatives.Position the product analytics team as a pivotal strategic partner, providing actionable insights that drive the development and implementation of new business initiatives.Partner with the research team to triangulate and understand our fans’ needs, providing invaluable insights that guide stakeholders in making well-informed business decisions.Collaborate with other Analytics and Insights leads to develop industry best practices, establish robust analytics processes, and mentor analysts to elevate the overall analytics and research functions.Lead the assessment of existing product analytics solutions, strategically determining when and how to leverage analytics vendors to enhance capabilities.Oversee the network of vendors, contractors, and platforms, ensuring seamless integration and optimal performance.WHAT YOU NEED TO KNOW (or TECHNICAL SKILLS)Bachelor's degree in a quantitative field + advanced degree (Master's or equivalent) preferred.Extensive leadership experience in product analytics, with a proven track record of over 12 years, demonstrating progressive growth in senior managerial positions within the entertainment or e-commerce industry.Advanced proficiency in data analysis tools and programming languages (e.g., SQL, Python, R).Broad and deep experience with a variety of product analytics platforms and tools (e.g., Adobe Analytics, Google Analytics, Monetate, Contentsquare, Mixpanel, Heap).Excellent communication skills with the ability to distill and articulate complex analytical findings to non-technical stakeholders.Proven ability to design and execute complex experimental product tests, ranging from AB to Multivariate tests, contributing directly to data-driven decision-making processes.Comprehensive experience with third-party web and mobile analytics tools, ensuring a holistic and integrated approach to data analysis.Act as a thought partner with executive leadership and cross-functional teams, leveraging over a decade of experience to provide strategic insights that drive overall business success.Proven leadership experience, spanning more than a decade, showcasing the ability to guide and inspire teams toward strategic goals.Demonstrated ability to foster innovation within the analytics function, staying abreast of industry trends and adapting strategies accordingly.Deep knowledge of industry-specific challenges and opportunities, particularly in the context of entertainment or e-commerce.Proven experience in collaborating across diverse teams and a global perspective in addressing analytics challenges.YOU (BEHAVIORAL SKILLS)Ability to partner with stakeholders understand their use case, develop analytical frameworks, and provide data driven strategic business insight Strong interest and skills in problem solving and issue resolutionEntrepreneurial spirit, comfortable with ambiguity, and eager to drive improvementAbility to thrive in a fast-paced environment and embrace and drive changeLIFE AT TICKETMASTERWe are proud to be a part of Live Nation Entertainment, the world’s largest live entertainment company.Our vision at Ticketmaster is to connect people around the world to the live events they love. As the world’s largest ticket marketplace and the leading global provider of enterprise tools and services for the live entertainment business, we are uniquely positioned to successfully deliver on that vision. We do it all with an intense passion for Live and an inspiring and diverse culture driven by accessible leaders, attentive managers, and enthusiastic teams. If you’re passionate about live entertainment like we are, and you want to work at a company dedicated to helping millions of fans experience it, we want to hear from you.Our work is guided by our values:Reliability - We understand that fans and clients rely on us to power their live event experiences, and we rely on each other to make it happen.Teamwork - We believe individual achievement pales in comparison to the level of success that can be achieved by a teamIntegrity - We are committed to the highest moral and ethical standards on behalf of the countless partners and stakeholders we representBelonging - We are committed to building a culture in which all people can be their authentic selves, have an equal voice and opportunities to thriveEQUAL EMPLOYMENT OPPORTUNITYWe are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion.  You will be working in an inclusive environment and be encouraged to bring your whole self to work.  We will do all that we can to help you successfully balance your work and homelife.  As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.  It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.Ticketmaster strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation. We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Ticketmaster will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Ticketmaster also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process.  Ticketmaster will also provide reasonable religious accommodations on a case-by-case basis.HIRING PRACTICESThe preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.Ticketmaster recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Ticketmaster may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.----------The expected compensation for this position in California is:$178,000.00 USD - $224,000.00 USDThe expected compensation for this position in Colorado is:$178,000.00 USD - $224,000.00 USDThe expected compensation for this position in Washington is:$178,000.00 USD - $224,000.00 USD** Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the California Salary Transparency in Job Advertisements Law, the Colorado Equal Pay for Equal Work Act and Equal Pay Transparency Rules, and the Washington Equal Pay and Opportunities Act. It is estimated based upon what a successful California or Colorado applicant or an individual working in this position in the state of Washington would be paid. It assumes that the candidate will be in California, Colorado, or Washington or perform the position from California, Colorado, or Washington. Similar positions located outside of California, Colorado, or Washington will not necessarily receive the same compensation. Live Nation takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the California, the CO EPEWA, and Washington Laws, a potential new employee’s salary history will not be used in compensation decisions.
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