Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.Job Responsibilities/ 工作职责 :Content maketing on the new liftstyle platform - Xiaohongshu, through a variety of formats including photos, text, videos and livestreaming by daily basis, as well as developing & maintaining the partnerships with KOLs for product seeding, to drive traffice & sales conversion.1. Responsible for outputting daily notes, videos, and other content on the Xiaohongshu account, building a matrix account, and shaping the unique user mentality of the Xiaohongshu platform;2. Coordinate the live streaming plan for the Xiaohongshu account, which requires live streaming or follow-up in the early stage to increase the number of viewers, viewing duration, and live conversion rate;3. Develop feasible advertising strategies on the Xiaohongshu platform, explore relevant KOLs, establish long-term cooperative relationships, and expand brand and product exposure;4. Enhance the brand's search penetration rate and content penetration rate on the Xiaohongshu platform, and be responsible for data such as fan base, reading volume, and interaction rate;5. Based on business needs such as product sales plans and major promotion activities, cooperate with publicity and undertake implementation.Job requirements:1. Bachelor degree or above, with more than 2 years of content operation experience, and experience in content operation of Little Xiaohongshu, Tiktok and BiliBili is prefer2. Pay attention to the hot trends of internet content, and be able to quickly capture hot topics combined with content production and sales conversion;3. Solid written skills, strong content sensitivity, and the ability to independently write promotional or event articles;4. The content needs to be novel and creative, with strong ability in event planning and implementation;5. Those who love 3C digital products and are interested in games, esports, etc. are prefer.Pre-Requisites/ 任职要求 :Are you game?
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