Talent and Partnerships Brand Manager

Company: Apple
Company: Apple
Location: Culver City, California, United States
Department: Marketing
Posted on: 2023-11-24 03:54
Summary Posted: Nov 16, 2023 Weekly Hours: 40 Role Number: 200521493 At Beats by Dre, new ideas have a way of becoming extraordinary products, services, and consumer experiences very quickly. If you bring passion and dedication to your job and there's no telling what you can accomplish. The Talent and Partnerships Brand Manager position at Beats by Dre will be responsible for partnering with the cross-functional teams in the development of marketing plans and programs, as it specifically relates to our key culture and sports partners. The role will work with the brand team in ensuring that these are integrated into the overall marketing plans to ensure a seamless brand presence to the customer, with the goal of meeting company objectives. This role will be required to understand the target customer and have the ability to discern what types of strategies and communication will be relevant and motivating to them, and reflects Beats’ brand positioning. Fostering external and internal relationships is crucial in this mission, partnering with internal cross functional peers, senior leadership and external partners. Key Qualifications Key Qualifications Minimum 3-5 years in Brand Marketing with one or more category-leading brands Global experience (either study or work) preferred Experience in developing integrated plans Creative, production and project management experience Highly adaptive, able to identify issues and proactive problem solving critical to success. An agile self-starter, results oriented and able to deal with ambiguity Drive execution, foster innovation and collaborates extremely well with others Proven experience with culture and sports is preferred Able to organize workload, prioritize and multi-task work under pressure in a fast paced environment Calm under pressure while exuding competence and “can do” attitude Communicates effectively (written and oral) Hungry and curious - constantly bringing new insights, ideas and opportunities to the brand Passion for a brand that moves fast and shapes culture Description Description Partner with the Brand team to develop marketing plans, while working closely with cross-functional teams including sports, product, media, social. .com, PR, channel, etc. Partner with cross functional teams and partners to drive marketing strategies and tactics that help activate with partners and talent Work with Channel partners to sell in marketing initiatives and ideas to key retail partners Leverage consumer and customer insights, market conditions, and competitor data to inform marketing plans Work with the Brand team and cross functional team to align plans with senior leadership and sell in ideas. Drive plan to overall strategy, and partner with media and earned analyst to prioritize efforts based on what will have the biggest impact for the brand Develops briefs, campaign recaps, and brand reporting in an accurate, timely manner to foster future improvement Develop and deliver campaign all ups/recaps/updates/brand reporting/internal PR Communicates with regional marketing teams in EMEA and APAC to share global strategies, plans and assets as relevant. Assists those teams as appropriate and necessary in localizing work. Work with internal peers to track/analyze/present customer and business metrics to marketing leadership with thorough insights on impact and clear recommendations Have a genuine interest, curiosity and desire to develop never been done before, effective campaigns and activations that deliver on objectives Education & Experience Education & Experience Bachelor’s degree preferred Additional Requirements Additional Requirements Pay & Benefits Pay & Benefits At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $82,100 and $158,800, and your base pay will depend on your skills, qualifications, experience, and location. Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits. Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
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